Colgate (toothpaste)

Colgate (toothpaste)
Colgate logo
Colgate Plax Mouthwash Alcohol Free

Colgate (sub-brand of Colgate-Palmolive Company) is an oral hygiene product line of toothpastes, toothbrushes, mouthwashes and dental floss.

Contents

Products

Colgate Toothpaste Pump Dispenser

Duraphat

Duraphat is a professional strength paste intended for the treatment and prevention of dental caries.

The toothpaste is ideal for the management of high-risk patients such as those with rampant, early, existing or recurrent coronal or root caries.

The prime constituent is sodium fluoride and it is sometimes prescribed as part of a program of fluoride therapy. It is available as a prescription-only product.[1]

Colgate Total

Colgate Total contains the anti-microbial ingredient triclosan, which reduces the bacteria that cause gingivitis, cavities and halitosis.

Colgate Cavity Protection

Although most Colgate toothpaste brands use sodium fluoride, the Colgate Cavity Protection variety instead contains sodium monofluorophosphate as the active ingredient.

Colgate Simply White

A whitening toothpaste that is "Clinically-proven to whiten in 14 days".

Its whitening ingredient is hydrogen peroxide, which gradually bleaches the teeth.

Simply White utilizes two separate chambers that contain a whitening agent and cleaning gel.

Advertising

1915 magazine ad

Colgate has a toothpaste and toothbrush mascot for children's entertainment.

"Dr. Rabbit", which has also been used in three VHS tapes that teach about dental health and advertise Colgate toothpaste.

These include Dr. Rabbit's World Tour (aka Professor Lepus' Oral Adventure) and Dr. Rabbit and the Legend of the Tooth Kingdom.

"Gardol" was actually their trademark for the ingredient Sodium lauroyl sarcosinate, which today is an ingredient in Arm & Hammer's "Advance White" toothpaste.

History

Colgate Ribbon Dental Cream was the first toothpaste in a collapsible tube, introduced in 1896, when it had previously been sold in glass jars since 1873.[2]
Present in India since the 1930s, Colgate is almost synonymous with toothpaste in the Indian market. It is accepted well both in the rural and urban areas. It has been ranked as the 17th most trusted brand in India by The Brand Trust Report [3]

In Popular Culture

Dr. Dre makes a reference to Colgate in his song "F**k You" on his album 2001, with the lyrics "Before you kiss 'em use Colgate/she swallowed it/yeah the b**ch took the whole eight."

References

External links


Wikimedia Foundation. 2010.

Игры ⚽ Поможем сделать НИР

Look at other dictionaries:

  • Colgate-Palmolive — Company Type Public (NYSE: CL) Industry Personal products …   Wikipedia

  • Colgate — may refer to: Places Colgate, West Sussex, UK Colgate, North Dakota, USA Colgate, Wisconsin, USA Colgate, Saskatchewan, India People Pat Colgate, the artistic director of the Placer Theatre Ballet dance company Stirling Colgate, an American… …   Wikipedia

  • Colgate-Palmolive — Company Тип …   Википедия

  • Colgate-Palmolive™ — [Colgate Palmolive] a US company, started in 1806 in New York City, making Colgate ↑toothpaste, Palmolive soap and other household products. It introduced toothpaste in tubes in 1896 …   Useful english dictionary

  • Colgate-Palmolive{™} — a US company, started in 1806 in New York City, that makes Colgate toothpaste, Palmolive soap and other household products. It introduced toothpaste in tubes in 1896. * * * …   Universalium

  • Toothpaste — is a paste or gel dentifrice used to clean and maintain the aesthetics and health of teeth. Toothpaste is used to promote oral hygiene: it can aid in the removal of dental plaque and food from the teeth, aid in the elimination and/or masking of… …   Wikipedia

  • Colgate-Palmolive Company — ▪ American company       American diversified company that manufactures and distributes household and commercial cleaning products, personal care products, and pet foods. Headquarters are in New York City.       Colgate Palmolive s history traces …   Universalium

  • colgate — Philippine English referring to toothpaste, but it is actually a brand of toothpaste …   English dialects glossary

  • Colgate-Palmolive Co. — Diversified U.S. company that manufactures household, health care, and personal care products. It began in the early 19th century, when William Colgate, a soapmaker and candlemaker, began selling his wares in New York City. His company sold the… …   Universalium

  • Colgate — n. popular brand of American toothpaste …   English contemporary dictionary

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”