I Want One of Those

I Want One of Those

Infobox_Company
company_name = I Want One Of Those.com Ltd
company_
company_type = Findel PLC subsidiarycite pressrelease | title= Findel PLC - Acquisitions | url= http://www.hemscott.com/news/rna/detached.do?id=36483600294326 | publisher = Finkel PLC | date = 2006-10-13 | accessdate = 2007-06-06 ]
foundation = 2000
location_city = London
location_country = United Kingdom
industry = Online Retail
revenue = profit UK £10 million (April 2006)cite pressrelease | title= Findel PLC - Acquisitions | url= http://www.hemscott.com/news/rna/detached.do?id=36483600294326 | publisher = Finkel PLC | date = 2006-10-13 | accessdate = 2007-06-06 ]
num_employees = 50 (2007)
slogan = "stuff you don't need... but you really really want"
homepage = [http://www.iwantoneofthose.com www.iwantoneofthose.com]

"I Want One of Those" (also referred to as IWOOT) is a prominent online retailer offering a selection of gadgets, gizmos, toys, home and office accessories as well as organised adventures. [cite web | title= I Want One of Those.com Limited |date= 2006| publisher= BusinessWeek | url= http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=23399079 | accessdate= June 6 | accessyear=2007 ]

History

The company was launched in January 2000 with an initial investment of £15,000. [cite web | title= Company Overview |date= 2006| publisher= IWOOT | url= http://www.iwantoneofthose.com/overview.do | accessdate= June 6 | accessyear=2007 ] The company was originally founded by Angus Clacher (a former technologist at Citibank) Tim Booth (a published photographer) and Mike Morrison (a graduate in product design). David Booth joined as a shareholder and Managing Director in March 2000The current board of directors include Richard Wainright-Lee, Tim Booth, Mark Johnson, Grace O'Driscoll and allegedly "Rap the Cat". [cite web | title= The Directors |date= 2006| publisher= IWOOT | url= http://www.iwantoneofthose.com/directors.do | accessdate= June 6 | accessyear=2007 ] [cite web | title= I Want One of Those.com Limited |date= 2006| publisher= BusinessWeek | url= http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=23399079 | accessdate= June 6 | accessyear=2007 ]

Branches

I Want One Of Those has a sister site in Spain.Fact|date=June 2007

Awards

* Hitwise - In the final quarter of 2006, ranked #1 for most traffic in "Shopping and Classifieds - Flowers and Gifts" category [cite web | title= Hitwise Top 10 Online Performance Award 2006 |date= 2006| publisher= Hitwise UK | url= http://www.hitwise.co.uk/awards/popup.html?sDomain=www.iwantoneofthose.com&iDate=200604&iCatnum=506&Cal= | accessdate= June 6 | accessyear=2007 ]

Controversies

In 2005, a product titled [http://www.iwantoneofthose.com/knife-block/index.html "All men are Bastards"] which was a knife block consisting of a red male figure being stabbed with five knives, caused controversy and the company was accused of endorsing female on male violence. [cite web | title= Columnist "Mark Bonokoski" |date=January 2006| publisher= Toronto Sun | url= http://www.torontosun.com/News/Columnists/Bonokoski_Mark/2006/01/17/1397597.html | accessdate= June 6 | accessyear=2007 ] [cite web | title= Intelligent Women |date=2006| publisher= Angry Harry | url= http://www.angryharry.com/esknifeblockemail.htm | accessdate= June 6 | accessyear=2007 ] Despite many requests for the company to withdraw the item, they have thus far failed to do so.

External Links and References

* [http://www.iwantoneofthose.com/press_feedback.do Press Feedback]
* [http://www.imprintmagazine.org/2006/03/12/gadgets-galore-iwantoneofthosecom/ Imprint Magazine Review]

Citations


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