- Bisleri
Infobox Company
company_name = Bisleri Ltd.
company_
company_type =
company_slogan = "Pure and Safe"
foundation = Signor Felice Bisleri1965
location =Mumbai ,India
key_people = Mr. Ramesh J. Chauhan (Chairman Bisleri International Pvt.Ltd.)
area_served =
industry =
products = Water Beverage
revenue =
operating_income =
net_income =
num_employees =
parent =Parle Agro
subsid =
homepage = [http://www.bisleri.com Official Website]
footnotes =Bisleri is a brand of mineral water in India. Bisleri has 60% market share in packaged drinking water in India. [ [http://www.ibnlive.com/news/bisleri-tata-all-set-to-tap-into-foreign-market/67052-7.html Bisleri, Tata all set to tap into foreign market] ]
It is available in 8 pack sizes: 250ml cups, 250ml bottles, 500ml, 1 liter, 1.5 liter, 2 liter, 5 liter, and 20 liter. It's operations run throughout the subcontinent of India and is one of the leading Mineral Water supplying companies in India. Currently Bisleri has 8 plants & 11 franchisees all over India.(as of 2007).
Composition
The composition of Bisleri Water in milligrams per liter (mg/l):
*160-TDS
*7.2-ph factor
*13.6-Calcium
*22-Chlorides
*58-Bicarbonate
*7.8-Magnesium
*2-Nitrate
*19.3-Sulphates
*66.1-HardnessHistory
Bisleri was originally an Italian Company created by Signor Felice Bisleri who first brought the idea of selling bottled water in India. Bisleri then was introduced in
Mumbai in glass bottles in two varieties – bubbly & still in 1965.Parle bought over Bisleri (India) Ltd. in 1969 & started bottling Mineral water in glass bottles under the brand name ‘Bisleri’. Later Parle switched over to PVC non-returnable bottles & finally advanced to PET containers. Since 1995 Mr. Ramesh J. Chauhan has started expanding Bisleri operations. In 2003 Bisleri announced it's venture to Europe.The brand name Bisleri is so popular in India that it's used as generic name for bottled mineral water. [In India, Bisleri is to mineral water what Xerox is to photocopying.]
Products
*Bisleri Mountain Water
*Bisleri Mineral Wateree also
*
Parle Agro External links
* [http://www.rama.com Bisleri's Official site]
* [http://www.domain-b.com/companies/companies_p/parle_bisleri/20030904_ventures.html Bisleri's Venture to Europe ]
* [http://www.rediff.com/money/2005/jun/10spec.htm Company Timeline and History ]
Wikimedia Foundation. 2010.
