TV 2 Radio

TV 2 Radio

Infobox Radio station
name = TV 2 Radio
area = DNK
slogan = Der hvor du er
repeater = 23
airdate = February 1 2007
format = Music radio
owner = TV 2 Denmark
webcast = http://tv2radio.dk
website = http://tv2radio.dk

TV 2 Radio is a Danish commercial radio station, set to compete with public financed stations DR P3 and DR P4. It began broadcasting at midnight, February 1, 2007.

Until November 14th, 2007, the CEO of TV 2 Radio was former Venstre-politician Jens Rohde.

Reception

TV 2 Radio was advertised greatly, primarily on TV 2, for their hosts instead of content, and this was said to be the reason for their poor first ratings, marking a share of 3.5 per cent in their first month of broadcast, lower than Sky Radio's starting share of 4.75 pct. [cite web
last = Hartvig Nielsen
first = Stig
authorlink =
coauthors =
title = Gallup februar: Lytterne svigter TV 2 Radio
work =
publisher = radionyt.com
date = 2007-04-12
url = http://radionyt.com/artikel/default.asp?id=13765
format =
doi =
accessdate = 2007-04-14
] In the age 21-50 share, where TV 2's goal was to reach a 15 per cent share at the end of the year, they have so far just reached 5.3 pct. - in comparison DR's P3 had 27.6 pct. Nevertheless, P3's share had gone down by 4.3 percentage points. [cite web
last = Hartvig Nielsen
first = Stig
authorlink =
coauthors =
title = 95 pct. af al radiolytning sker på andre end TV 2 Radio - i radioens målgruppe
work =
publisher = radionyt.com
date = 2007-04-12
url = http://radionyt.com/artikel/default.asp?id=13766
format =
doi =
accessdate = 2007-04-14
]

Hosts

Programming

The current programming is as follows (names in bold, hosts, where announced, in small-italic): [ [http://nyhederne.tv2.dk/baggrund/article.php/id-5922244.html "TV 2 Radio præsenterer programplan"] ]

References

External links

* [http://radio.tv2.dk/ TV 2 Radio] - official website(now just redirects to tv2.dk, radio turns up no search results)


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