Hoadley's Battle of the Sounds
- Hoadley's Battle of the Sounds
Hoadley's Battle of the Sounds was an annual national rock/pop band competition held in Australia from 1966 to 1972.
History
Australia's Battle of the Sounds was originally established by "Everybody’s" magazine in 1965 as a talent quest for new unsigned bands in Sydney, Melbourne and Brisbane. The National Battle of the Sounds gained significant credibility and attracted many of Australia’s top pop outfits when, in 1966, confectioner Hoadley's assumed sponsorship and it took the full name of "Hoadley's Battle of the Sounds" for the first time). "Go-Set" magazine took over the co-ordination role and local radio stations all over Australia organised local heats. This turned it into a truly national competition. Heats were held in the capital cities and country towns and bands worked their way up through semi-finals to one penultimate grand-final, held in either Melbourne or Sydney.
The valuable first prize was a full return passage to England on the Sitmar cruise line, two booked concerts in London and $1000 prize money, later upped to $2000 and return flights to Los Angeles (early winners did not get the concerts).
1969 was the peak year of the battle with over 1000 bands entering and two Grand finals, one for full bands and one for groups and singing groups that specialised in harmony vocals. Over the years the battle would see such quality acts as The Groove and Sherbet taking out the major prize. Many other prominent outfits that would go on to greater success competed in the Battle until its conclusion in 1972.
Winners
National Battle of the Sounds: National Finalists: 1965
Hoadley's National Finalists: 1966-1972
ee also
* Australian rock
* Timeline of trends in Australian music
* Abel Hoadley - founder of Hoadley's Confectionery Company and inventor of the famous Violet Crumble chocolate bar.
References
* The Battles of the Sounds - Terence J Stacey - Moonlight Publishing 1995 - ISBN 0 646 25126 0
* Everybody's Magazine - 1964 to 1967 (Courtesy Mitchell Library, Sydney)
* Go-Set Magazine - 1967 to 1972 (Courtesy Mitchell Library, Sydney)
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