Price Tower

Price Tower

Infobox Skyscraper
building_name = Price Tower

built = 1952-1956
use = Multi-use
location = 510 Dewey Avenue Bartlesville, Oklahoma, U.S.
antenna spire = 221 feet

floor_count = 19
floor_area = convert|42000|sqft|m2|-2
elevator_count = 4
architect = Frank Lloyd Wright
contractor = Haskell Caldwell
skyscraperpage_id =
Infobox_nrhp | name =Price Tower
nrhp_type =

caption =
location= Bartlesville, Oklahoma
lat_degrees = 36
lat_minutes = 44
lat_seconds = 51
lat_direction = N
long_degrees = 95
long_minutes = 58
long_seconds = 34
long_direction = W
locmapin = Oklahoma
area =
built =1953
architect= Wright,Frank Lloyd
architecture= Gothic Revival
designated = March 29 2007cite web|url=
title= Price Tower|accessdate=2008-06-28|work=National Historic Landmark summary listing|publisher=National Park Service
added = September 13, 1974
governing_body = Private
refnum=74001670cite web|url=|title=National Register Information System|date=2008-04-15|work=National Register of Historic Places|publisher=National Park Service]

The Price Tower is a nineteen story, 221 foot high tower in Bartlesville, Oklahoma that was designed by Frank Lloyd Wright. It is the only realized skyscraper by Wright, and is one of only two vertically-oriented Wright structures extant (the other is the S.C. Johnson Wax Research Tower in Racine, Wisconsin).

The Price Tower was commissioned by Harold C. Price of the H. C. Price Company, a local oil pipeline and chemical firm. It opened to the public in February 1956.


The Price Tower was commissioned by Harold C. Price, for use as a corporate headquarters for his Bartlesville company. His wife, Mary Lou Patteson Price, and his two sons, Harold, Jr., and Joe, rounded out the building committee. The Prices were directed to Frank Lloyd Wright by architect Bruce Goff, who was then Dean of Architecture at the University of Oklahoma, where the Price sons had studied. That relationship bonded into a life-long patronage of both architects by the Price Family. Wright designed an Arizona home for the senior Prices and a Bartlesville home for Harold, Jr., his wife Carolyn Propps Price, and their six children. Goff, who was also a tenant at Price Tower, became the favored architect of Joe Price, designing a bachelor studio on his family's property in Bartlesville and two later additions following his marriage to Etsuko Yoshimochi.

Wright nicknamed the Price Tower, which was built on the Oklahoma prairie, "the tree that escaped the crowded forest," referring not only to the building's construction, but also to the origins of its design. The Price Tower is supported by a central "trunk" of four elevator shafts which are anchored in place by a deep central foundation, as a tree is by its taproot. The nineteen floors of the building are cantilevered from this central core, like the branches of a tree. The outer walls hang from the floors and are clad in patinated copper "leaves." Wright had championed these design ideas, which other architects had put to use before the construction of the Price Tower as early as the 1920s in his design for an apartment complex of four cantilevered towers for St. Marks-in-the-Bowerie in downtown New York City. Following the effects of the Great Depression, the project was shelved and adapted by Wright for the Price Company in 1952. Wright, therefore, plucked his "tree" out of the "crowded forest" of Manhattan skyscrapers and placed it on the Oklahoma prairie where it continues to stand uncrowded by neighboring tall buildings.

The floorplan of the Price Tower centers upon an inlaid cast bronze plaque, bearing the logo of the Price Company and marking the origin of a parallelogram grid upon which all exterior walls, interior partitions and doors, and built-in furniture are placed. The resulting design is a quadrant plan -- one quadrant dedicated for double-height apartments, and three for offices. The materials for the Price Tower are equally innovative for a mid-twentieth-century skyscraper: cast concrete walls, pigmented concrete floors, aluminum-trimmed windows and doors, and patinated embossed and disstressed copper panels. The general geometric element is the equilateral triangle, and all lighting fixtures and ventilation grilles are based upon that form while the angled walls and built-in furniture are based on fractions or multiples of the triangular module.

Wright designed the St. Mark's project for apartments, but his Price Tower was to be a multi-use building with business offices, shops, and apartments. The H. C. Price Company was the primary tenant, and the remaining office floors and double-height apartments intended as income-raising ventures. Tenants included lawyers, accountants, physicians, dentists, insurance agents, and the architect Bruce Goff, who kept an office in the tower as well as rented one of the apartments. A women's high-end dress shop, beauty salon, and the regional offices of the Public Service Company of Oklahoma occupied a two-story wing of the tower, with a drive-through passageway separating the high and low structures. The Price Company occupied the upper floors, and included a commissary on the sixteenth floor as well as a penthouse office suite for Harold Price, Sr., and later his son, Harold, Jr.

The H.C. Price Company sold Price Tower to Phillips Petroleum in 1981 following a move to Dallas, where their company is presently located. Phillips Petroleum retained ownership until 2000 when the building was donated to Price Tower Arts Center, and it has returned to its multi-use origins. Price Tower Arts Center, a museum of art, architecture, and design; Inn at Price Tower; Copper Restaurant + Bar, and the Wright Place museum store are the current major tenants with smaller firms leasing space. In 2002 Pritzker Prize winning architect, Zaha Hadid, was commissioned to design a museum expansion for Price Tower Arts Center -- a project that was included in the 2006 retrospective exhibition of Hadid's work at the Guggenheim Museum, New York City.

On March 29, 2007, Price Tower was designated a National Historic Landmark by the United States Department of the Interior, one of only twenty such properties in the state of Oklahoma [] .

Visitors can tour temporary exhibitions inside Frank Lloyd Wright's Price Tower, as well as the fully restored 1956 Price Company Executive Office and Corporate Apartment. "(Reservations are required for groups over 10 and tours will usually be scheduled at times other than the regularly scheduled tours)". Price Tower Arts Center is located at 510 Dewey Avenue Bartlesville, Oklahoma, 74003, and can be contacted at (918) 336-4949, or via the internet at [] .


A copy of Price Tower called The Classen, designed by the architectural firm Bozalis & Roloff and constructed in 1967, can be found in Oklahoma City's Asia District, along Classen Boulevard, next door to the Buckminster Fuller-designed Gold Dome.




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External links

* [ Price Tower Arts Center]
* [ Chicago Architecture Foundation Opens Price Tower Exhibit] dBNews Chicago, Wednesday, January 10 2007

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