The Stewardesses

Infobox_Film
name = The Stewardesses


caption = Advertisement for "The Stewardesses"
writer = Allan Silliphant (credited as Alf Silliman Jr.)
starring = Christina Hart
Monica Gayle
Paula Erickson
Donna Stanley
Michael Garrett
director = Allan Silliphant (credited as Al or Alf Silliman Jr.)
producers = Allan Silliphant
Louis K. Sher
Chris J. Condon distributor = Sherpix Inc.
released = July 25, 1969
runtime = UK: 69 min
USA: 93 min
language = English
budget = $100,000 (approx.)
music = James Navas
awards =
imdb_id = 0168192
amg_id = 1:46901
preceded_by =
followed_by =

"The Stewardesses" (1969, revised 1971) is the most profitable 3-D film in history, grossing over $27,000,000 (USD) in 1970 dollars on a budget of just over $100,000. It is also unique in that it may be the only notable film to be reshot, edited and updated as it played in theaters, according to Allan Silliphant, the Producer-Director. Early on, it was a simple softcore "skin-flick" with minimal production value during the first months of distribution. Since it was grossing extremely well, in specialty "adult theaters", Louis Sher and Silliphant decided that the film should be transformed into a regular R rated feature film with a more complex storyline and reduced nudity and sex simulation. These changes were added as the film continued to hold on in theaters. Probably four versions of the evolving film were played over the two years that the film was in active distribution. The story line, which did in fact receive the sought after MPAA "R" rating, is about a single eventful night in the lives of a crew of L.A. based, trans-Pacific stewardesses. The leading female character is killed in a 30-story suicide leap. The others simply "party": use drugs and have various sexual encounters. One of the girls befriends and beds a returning Vietnam combat soldier.

The 3D stereo technology used

The film was shot in 35mm color and projected in a new, single strip, side-by-side polarized format called STEREOVISION. The images were compressed horizontally in printing, then expanded with an integrated anamorphic, "unsqueezing" lens for projection. Unlike the 3D stereo films in prior technology it was impossible for the film to go out of sync. Only colorless plastic glasses were ever used, rather than the paper ones of the 50s. It was never shown in the simpler red/cyan filter method. It was also released in a few large theaters in 70mm Stereovision. Silliphant was the original President of Stereovision International, and was the inventor of the basic process. In later years Chris Condon developed a slightly different system to show wide-screen 3D. This was used in a number of 1980s films.

Marketing History

The film was uniquely marketed in that it never use a promotional "trailer", but many billboards, radio spots, and always a special "road show" treatment on the marquee of the theater. In several cases the film ran over a year in the same theaters. The ad campaign would say "47th great week", or whatever was the local "hold-over" figure. According to Weekly Variety it was the number one film of a two week period in 1971.Fact|date=February 2007 In 2006 the domestic film rentals exceeded $120 million dollars. Having taken in about 300 times its budget, it is, in relative terms, one of the all time film financial successes.

The original version was filmed essentially with only a thematic minimal plot. and shown in San Francisco and Los Angeles for a year before national release. The crew was small, and the actors were unknowns, allowing for an initially small budget; as it became a local success, and profits rolled in, the crew would shoot additional scenes and add them to the film. New scenes were shot in both Los Angeles, and Hawaii, to "open up" the picture including on an actual passenger plane interior and cockpit. The self-imposed X rating was a draw in the early stages , attracting viewers to relatively small theatres showing the film. In the lastyear, with the official R rating it was possible to show the film in 70mm houses like the 4300 seat, BOSTON MUSIC HALL.Total active run extended 3 years and was presented in just over 800 theaters. often outselling larger budget movies in larger theatres. A definitive "R" version was released throughout 1971, and it was played in at least 30 overseas markets eventually.

Writer/Producer/Director, Allan Silliphant was the younger brother of Academy Award winning writer/producer Sterling Silliphant. He would later write or direct other low budget films, and historical documentary films, such as the "Navajo Code Talkers". Co-Producer and cinematographer Chris Condon, who had founded Century Precision Optics, built innovative, relatively lightweight and portable designs of single-strip 3-D cameras. He would later work on other 3-D films, such as Jaws 3-D. Theatre owner Louis Sher was the executive producer, and used his Art Theatre Guild theatres to display the film coast to coast. Specially trained 3-D technicians would be sent to each and every theater to install the special equipment, and to teach the projectionists how to keep it running. Camera operator Dan Symmes went on to direct the first 3-D hardcore film, The Starlets in 1976,and is a still active consultant in the 3D movie field. Allan Silliphant is likewise active in his advocacy of 3D film technology.

3-D legend Chris Condon, and Director Ed Meyer, are set to remake The Stewardesses 3-D, the most successful 3D film in history, in Real D in 2009.

Trivia

Silliphant and Condon's company, Stereovision Intl.Inc. actually started a "real life" commercial airline, which, under different ownership, continues to operate today with a modern jet transport fleet.

References

* [http://www.thestewardesses.com/ The Stewardesses 3D] SabuCat Productions is planning re-release of the film, and a documentary about it. Site includes history and interviews with actors and staff.
* [http://www.montrealmirror.com/ARCHIVES/2004/071504/film2.html "Jet-setters in 3D"] , by Sarah Rowland, "Montreal Mirror", July 15, 2004. Includes interview with cameraman.
*imdb title|id=0168192|title=The Stewardesses
* [http://www.the-numbers.com/movies/1969/0STEW.html The Numbers]