Robo Machine

" line. The line appeared in the UK, France and Germany, amongst others.

Early years

The line was initially a straight import of the "Machine Robo" line, with the ‘600 Series’ and other figures released on blister cards, and featuring the literal designations than adorned the Japanese toys. The toy codes were also retained, though the “MR” abbreviation was reversed as “RM”. The packaging of larger figures revealed a back story along the lines of the Japanese series, with the Machine Robo mecha being used to defend Earth from the alien Devil Invaders. The Battle Suits were also issued at this stage.

GoBots

In 1983, Tonka purchased the rights to distribute "Machine Robo" in America, and began refashioning it into the "GoBot" line. Bandai began to adapt elements of this line, notably the idea of the mecha being individual robots and naming them (generally using the GoBot names). During this phase, a wider range of figures were issued, including the Super GoBots, Puzzler and the playsets. Later on, as the animated "Challenge of the GoBots" series began appearing in Europe, the line went through a period of rebranding, becoming known by a variety of names, including "Challenge of the GoBots – A Robo Machine Product" or "Robo Machine featuring Challenge of the Gobots". The line began to parallel the American one more closely (with American names being used on all figures), and gradually petered out after that range failed.

Media

"Main Article Robo Machines (comic)"

The only true "Robo Machines" media produced in Europe was a comic serial in the British "Eagle" comic, which ran from 10 November 1984 to 29 July 1985. This depicted the battle between Ex-El’s Security Forces and Stron-Domez’ criminal Robo Machines. As the comic went on, GoBot terms such as Guardian began to appear. Later media tied in more closely with the "Challenge of the GoBots" continuity.

Differences from Japanese & American Lines

* Some figures from the Japanese line were released in Europe that didn’t come out in America – three of the Double Machine Robo were issued as Combinators, while the Deluxe vehicles from Bandai’s "Zenmai Kahen Winch Robo" line were also issued. Both of these ranges came without individual names, thought the Toyota New Hi-Lux is often referred to as "The Winch" or "Winch Robo".
* Several colour schemes were different from the American releases – figures such as Slicks, Herr Fiend and Night Ranger were issued in their Japanese schemes, while several others, such as Gunnyr and Carry-All were given brand new schemes.
* MR-45, the Blackbird Robo, was originally scheduled to be part of the Gobot line as the Renegade Snoop, but failed to appear in the toyline despite the character featuring in the cartoon series. Initially the toy was released in Europe as Sky-Spy.
* Bandai used the "Robo Machine" brand for a number of robot toys, many with minimal connection to "Gobots" - a motorised, remote control non-transforming Bandai robot was issued under the banner, named as the Robot Arm Machine; non-transforming remote control robot was issued as Robot Kong. Toys from the "Godiakin" and "Dancougar" lines were issued with the branding too.
* Several figures were given different names to their American counterparts:However, later in the line these would fall in line with the American standard.
* Similarly, several assortments were renamed – the Powersuits were known as Battle Suits, while the names Puzzler (combining robots) and Zod ('action' figures) were used as subset names.

Revival

"Main Article Robo Machines"

In 1993, Bandai attempted to relaunch the line as "Robo Machines", using toys from the "Machine Robo CG Robo" line, as well as some from the 1980s series. Due to all the Gobot trademarks being owned by Hasbro, the figures were largely issued with designations once again, rather than names. It was not a financial success, and was cancelled after one year.

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