- Swensen's
Swensen's is a global chain of
ice cream restaurant s that started inSan Francisco .History
The company was started in
1948 byEarle Swensen . Swensen opened his first shop on at Hyde and Union Streets, a corner site along the cable car tracks inRussian Hill in San Francisco at what had been a failedice cream parlor . [cite news
title=Ice-cream innovator Swensen dies at 83 in San Francisco
author= Alan Liddle
publisher= Nation's Restaurant News
date= 2005-01-29
accessdate= 2007-06-17] Althoughvanilla was his lifelong favorite, he developed more than 150 flavors, which he marketed under themotto "Good as Father Used to Make". Beyond ice cream and other chilled dessert products (such assundae s andbanana split s), Swensen's serves various types of food, includingsandwich es andhamburger s.Swensen sold the brand to new investors in the 1970s but retained exclusive rights in San Francisco and continued to operate his original store (which still exists today) until 1994, a year before his death at age 83. Under new management the company expanded to 400 stores, mostly franchise locations, by the 1980s. However, in the 1990s it contracted to half of that size before being acquired and expanding again, mostly in
Asia . Today the company is owned by International Franchise Corp of Markham,Ontario ,Canada , which bought the franchise business fromCoolBrands in2006 . The chain now includes about 300 franchise outlets worldwide including locations in Asia, theMiddle East , theUnited States andSouth America .References
External links
* [http://www.swensens.com.sg/ Swensen's Singapore website] (in English)
* [http://www.swensensicecream.com Swensen's World Wide website]
* [http://www.redorbit.com/news/business/739967/swensens_plans_big_overseas_expansion_for_ice_cream_shops/index.html redorbit article] on expansion in Asia
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