Indy Men's Magazine

Indy Men's Magazine

"Indy Men's Magazine" was a 50,000 circulation glossy magazine that covered sports, business, travel, health, food, drink and more for Indianapolis and beyond. The final issue was May 2007. Founded in 2002 by Todd Tobias (son of former Eli Lilly and Company CEO Randall L. Tobias, a recent subject of the DC madam affair), its editor was Lou Harry. Among contributors were such notables as novelist Michael Kun, Esquire magazine writer Tom Chiarella, fiction writers David Gerrold and William F. Nolan, novelist Michael Kun, Indy car driver Arie Luyendyk and "teletherapist" Dr. Will Miller. Its May 2003 issue featured an original cover by artist Peter Max.

It featured lengthy interviews with such notables as Larry Bird, Karl Malden, NPR's Steve Inskeep and Tony Dungy.

It focused on a wide variety of male topics including parenting, family relationships, fashion advice for the average guy, current events in sports, and consumer information. It rarely had articles that were patently sexual. Around the time of the publication of the Swimsuit Issue by "Sports Illustrated" it featured a parody, for example, one year it featured the "Earmuff Issue" with models in bikinis wearing earmuffs.


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