- Lisa Beamer
Lisa Beamer is the widow of
Todd Beamer , a victim of the United Flight 93 crash as part of the September 11, 2001 terrorist attacks in the United States., Beamer's widow Lisa, along with co-author Ken Abraham, wrote a book about Todd and her attempts to deal with her grief over his death, "Let's Roll!: Ordinary People, Extraordinary Courage" [ cite book| last=Beamer |first=Lisa | coauthors = Ken Abraham | title = Let's Roll: Ordinary People, Extraordinary Courage | publisher=Tyndale House Publishers |date = 2003 |id=ISBN 0-8423-7418-3 ] .The book is about Todd and Lisa's life before the crash and Lisa's life after the crash.
Controversy
Lisa Beamer has been subject to some minor controversy in the years since her husband's death. She has been accused of trying to profit from her husband's death after it was learned that on
December 4 ,2001 , she applied [ cite web|url=http://tarr.uspto.gov/servlet/tarr?regser=serial&entry=76317480 |title=Trademark application |publisher=U.S. Patent and Trademark Office |accessdate=2006-04-12] for atrademark on the phrase "Let's Roll". The Todd M. Beamer Foundation has since licensed the use of the phrase to Wal-Mart, the Florida State football team, and others cite news |url=http://www.findarticles.com/p/articles/mi_m1568/is_6_34/ai_93090054 |title = You can trademark words but not meaning |publisher=Reason Magazine |date=2000, November ] .In addition to the controversy surrounding the trademark registration, the public financial records of the non-profit Todd M. Beamer Foundation (now known as Heroic Choices) [ cite web|url=http://www.heroicchoices.org |title=Heroic Choices |accessdate=2006-04-12 ] have come under scrutiny for taking in far more money than were delivered in services. According to Heroic Choices, from 2001 through 2004 the foundation used 53% of its proceeds to fund its programs [ cite web|url=http://www.heroicchoices.org/about/financials.html |title=Heroic Choices - Financials |accessdate=2006-04-12 ] , falling short of the
Better Business Bureau 's Standards for Charity Accountibility [ cite web|url=http://www.give.org/standards/newcbbbstds.asp |title=Standards for Charity Accountibility |accessdate=2006-04-12 ] , which state that program activity should account for at least 65% of charity expenses.References
External links
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