WRCA

Infobox Radio Station
name = WRCA


city = Waltham, Massachusetts
branding =
slogan =
airdate = 1948
frequency = 1330 (kHz)
format = Ethnic
power = 5,000 watts
class = B
facility_id= 60695
coordinates = coord|42|21|16|N| 71|15|44|W|region:US_type:city
owner = Beasley Broadcast Group
licensee = WAEC License Limited Partnership
former_callsigns = WCRB (1948-75)
WHET (1975-82)
WDLW (1982-90)
website =
callsign_meaning =
:"This article is about the current radio station, for the NBC stations in New York please see WNBC and WFAN."

WRCA is a radio station serving the city of Waltham, Massachusetts. It broadcasts on 1330 kHz on the AM radio dial, and broadcasts an ethnic format. The station is licensed to WAEC License Limited Partnership which is owned by Beasley FM Acquisition Corporation, part of the Beasley Broadcast Group. [ [http://fjallfoss.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/cdbsmenu.hts?context=25&appn=101202509&formid=323&fac_num=0 FCC Station Ownership database] ]

History

The station began operating as WCRB in 1948, owned by Theodore Jones's Charles River Broadcasting. WCRB was originally a community station for Waltham before switching to a classical format a few years later. An FM simulcast was added in 1954, which gradually became more prominent than 1330, to the point that the AM station ceased simulcasting WCRB-FM in 1975 (the FM retained the classical format) and became WHET, programming a big-band/adult standards format from 1975 until 1978, and then a short-run as a beautiful music format. Sales led to formats such as country WDLW for most of the 1980s, and then "Showbiz Radio" WRCA before the station began leasing time to ethnic operators in 1991 (the WRCA callsign was retained), which has remained to this day the operation of the station. The current owners, the Beasley Broadcast Group, took over in 2000 from ADD Media.

The station's transmitter is currently located at the studio site of former sister station WCRB-FM in Waltham. However, WRCA is due to move soon to a new transmitter site a few miles away in Newton, Massachusetts, which will allow the station to boost power to 20,000 watts.

References

*cite web
url = http://www.bostonradio.org/stations/60695.html
title = The Boston Radio Dial: WRCA(AM)
work = The Archives at BostonRadio.org
year = 2005-3-27
accessdate = January 20
accessyear = 2006

External links