Industry or market research
- Industry or market research
Industry or market research is the acquisition of corporate intelligence on a broad range of issues including:
* Macroenvironment
**economy
**government
**law
**technology
**ecological
* Market analysis and competitor analysis
**market definition
**market size
**market segmentation
**industry structure and strategic groupings
**Porter 5 forces analysis
**supply chain
**competition and market share
**competitors' strengths and weaknesses
**market trends
* Consumer analysis or marketing research
**nature of the buying decision
**participants
**demographics
**psychographics
**buyer motivation and expectations
**loyalty segments
ee also
* marketing
* marketing research
* marketing management
* Master of Marketing Research
Wikimedia Foundation.
2010.
Look at other dictionaries:
Market research — Marketing Key concepts Product marketing · Pricing … Wikipedia
market research — A technical analysis of factors such as volume, price trends, and market breadth that are used to predict price movement. Bloomberg Financial Dictionary * * * market research market research ➔ research * * * market research UK US noun [U] (also … Financial and business terms
Department of Innovation, Industry, Science and Research — Agency overview Formed 2007 Jurisdiction Commonwealth of Australia Annual budget … Wikipedia
Research In Motion — Limited Type Public Traded as TSX: RIM NASDAQ: … Wikipedia
Market analysis for product software — consists of a number of techniques that allow an organization to collect and disseminate information from their external environment of software products for use in determining their market strategy and actions. For example, market analysis helps … Wikipedia
research — re‧search [rɪˈsɜːtʆ, ˈriːsɜːtʆ ǁ ɜːr ] noun [uncountable] 1. study of a subject to find out new things about it or to test new ideas, products etc: • A leading pharmaceutical company will finance the research. • What sets us apart from the rest… … Financial and business terms
market researcher — UK US noun [C] MARKETING ► someone whose job is doing market research: »A California market researcher said the chip industry is set for its highest annual growth in a decade this year … Financial and business terms
research and development — Introduction abbreviation R and D, or R & D, in industry, two intimately related processes by which new products and new forms of old products are brought into being through technological innovation. Introduction and definitions … Universalium
Industry analyst — An industry analyst performs primary and secondary market research within a particular segment of an industry such as information technology or telecommunications to determine accurate market descriptions, market trends, forecasts and models.… … Wikipedia
Market analysis — A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and this in turn of the global environmental analysis. Through all these analyses the chances,… … Wikipedia