- TV4 Plus
Infobox TV channel
name = TV4 Plus
logofile = TV4 Plus logo.png
launch = March 9, 2003
share = 3.3%
share as of = 2007
share source = [citation|url=http://www.mms.se/arsrapp/%C5rsrapport%202007.pdf|publisher=Mediamätning i Skandinavien|title=Årsrapport 2007]
owner =TV4 AB
country = flagcountry|Sweden
terr serv 1 =Boxer TV Access
terr chan 1 = Channel 10
sat serv 1 =Canal Digital
sat chan 1 =
sat serv 2 =Viasat
sat chan 2 = Channel 6
cable serv 1 =Com Hem
cable chan 1 = Analogue in some networks
Channel 7 (digital)TV4 Plus is a sister channel of Swedish
TV4 (Sweden) , owned byTV4 AB . The main focus of the channel is on entertainment, sports and lifestyle programmes.The channel was launched in 2003 on digital terrestrial, digital satellite and cable networks. The channel could be received by many households from its launch and became the seventh most watched television channel in 2005.
TV4 Plus have been showing "
Late Night with Conan O'Brien " since its launch. In 2004, TV4 Plus took over "Dr. Phil" from its parent channel. And in 2005, they also took over "The bold and the beautiful " from its parent channel.TV4 Plus also broadcasts much sports, including
La Liga andSerie A matches every weekend.Other channels from TV4 AB include TV400 (youth and entertainment),
TV4 Film (movies),TV4 Komedi (sitcoms),TV4 Guld (old classic series) andTV4 Fakta (documentaries).Identity
At first, the channel was intended to be a sports channel but the profile was widened before launch to also include lifestyle programming and entertainment. The name "TV4 plus" was decided upon during the autumn of 2002.
The first logotype and idents were designed in cooperation with the British design agency
Kemistry . The logo consisted of a cube, a dice with '4' and '+' symbols on the sides. The dice was chosen as the channel originally included much sports and betting programming. The idents were replaced a few years later.On February 5th, 2007 - TV4 Plus overhauled it's on-air look, dropping the cube logo and replacing it with a blue version of TV4's Circle 4 logo (with a plus sign attached to it), and new idents featuring people engaged in different hobbies.
References
External links
* [http://tv4.se/tv4plus Official site] sv icon
Wikimedia Foundation. 2010.
