- Art and Antiques Magazine
"Art & Antiques", an American arts
magazine , currently published byCurtCo Media .History
1984 launch
"Art & Antiques" began with the March, 1984, issue, also called the "Premier Issue." While the magazine disclaimed any connection to a previous publication of the same name, the company had in fact bought the rights from a previous magazine produced in the late 1970s and early 1980s. That magazine began as "American Art & Antiques", later shortening its name to simply "Art & Antiques".
The new "Art & Antiques" was founded and published by
Wick Allison , who had previously founded "D Magazine ", a city magazine devoted toDallas . A major investor in Allison's magazine was an insurance company, theMutual Benefit Life Insurance Company , which viewed the magazine as a prestigious publication and an asset to the firm's reputation.Isolde Motley (who had formerly edited Art+Auction, went on to be the force behind the Martha Stewart publishing empire and was later Corporate Editor at Time Inc.) was the founding editor, followed, in 1986, by Jeff Schaire.
For the first several years after 1984, "Art & Antiques" was an oversize publication. This stopped when it became apparent that the publishing costs were just too high.
Early publicity
Under editor Jeff Schaire, "Art & Antiques" published two stories that earned a great deal of publicity in the
mainstream media . One of these was a story dealing with whether or not the "Mona Lisa " was actually a depiction of its artistLeonardo da Vinci and purported to produce scientific evidence that it in fact was.But the story that produced a firestorm of publicity and was immediately picked up by Time and
Newsweek dealt with the Helga paintings byAndrew Wyeth , which became a huge news story both because of the scandalous implication that the subject might be the artist's mistress and also because of the general belief that Wyeth had been producing over the course of many years a large body of as-yet-unknown masterpieces.1980s-1990s
In the early 1990s, Allison brought in Michael Pashby to take over duties as publisher. Pashby had previous done extensive work with
Meredith Publications . Today he is the Executive Vice President/General Manager ofMagazine Publishers of America , a trade organization.Under Allison, the magazine was based at the Simon Dezer Building, 87-89 Fifth Avenue. The historic structure, on lower Fifth Avenue, was built in the early 1900s.
Under the owner who bought it from Allison, "Art & Antiques" moved for a period to an
Art Deco skyscraper on Third Avenue.The character of the magazine was largely shaped by founding editor Isolde Motley and later Jeffrey Schaire, who attempted to bring to the magazine a mixture of high art and popular culture, with articles not just on major artists, but also on pinball machines and inexpensive collectibles, items more accessible for a wider audience.
The magazine's prominence in the late 1980s and early 1990s was reflected in a 1991 case of theft at the Macklowe Gallery, a dealer in Tiffany lamps, jewelry, and antiques, especially items in the
art nouveau style. At the close of the business day, a robber was able to gain access to the gallery on upperMadison Avenue simply by claiming to be a bike messenger with a parcel from "Art & Antiques" and was able to abscond with about $80,000.00 worth of jewelry. In fact, the magazine did not have any relationship with the gallery at that time.In his contemporary commentary on the period, the writer
Tom Wolfe saw "Art & Antiques" and other publications as part of what he called a "plutographic" movement. The Spring, 1989, issue of the "Grinnell Magazine", a publication ofGrinnell College , transcribed a speech Wolfe had given at the school in which he said the following::Pornography is the graphic depiction of the acts of prostitutes. Plutography is the graphic depiction of the acts of the rich. Why else do you think people subscribe to magazines like "House and Garden", "
Architectural Digest ", "Town and Country", "Connoisseur", "Art and Antiques"? Suppose that you are being given tips about design, connoisseurship and all these things; obviously it's really just so that you can look plutographically at the lives of the rich. And, you notice, these magazines are becoming the wealthy magazines of today. ["Tom Wolfe on Small Towns and Our National Character," "Grinnell Magazine", Spring, 1989, pages 16-20.]In the 1990 book "Conversations With Tom Wolfe", the writer elaborated:
:Pornography was the great vice of the 1970s; plutography—the graphic depiction of the acts of the rich—is the great vice of the 1980s. Now that "
Playboy " and "Penthouse" are on the skids financially, what rises in their place? "House & Garden", "Architectural Digest", "Town & Country", "Art & Antiques", "Connoisseur". And there's a new one called "Millionaire"—I love that. ["Conversations With Tom Wolfe," Dorothy Scura (ed.), University Press of Mississippi, 1990, page 226.]Late 1990s to today
After Allison sold Allison Publications, the publisher of "Art & Antiques", the magazine went through various owners
From the late 1990s, the magazine was based in
Atlanta, Georgia , the headquarters of parent company Trans World Publishing, Inc., until the publication was sold in 2006 to CurtCo Media. Other magazines owned by CurtCo Media includeSan Diego Magazine , Robb Report, Sarasota, and Gulfshore Life.Circulation
In 2005, total paid circulation for "Art & Antiques" for 2005 was 119,680 [ [http://www.magazine.org/content/Files/AllcircABC05.xls Circulation figures from an Excel spreadsheet at magazine.org] ] .
pecial Issues
100 Top Collectors
Under founding editor Jeffrey Schaire, "Art & Antiques" began a tradition of publishing an annual issue devoted to the "100 Top Collectors." This was one of the first compendiums of its kind, although similar articles had appeared in "Connoisseur" under editor
Thomas Hoving , and would later appear in " Art+Auction" and other art-world publications.The annual issue was both famous and infamous in the art world. Schaire did not simply choose major collectors, but tried to focus on both those rich people who had done a lot in the last year, as well as smaller collectors who, although not of immense wealth, brought an interesting focus to their collecting, specializing in off-beat art, antiques, and collectibles.
Writers
Notable writers have included
Hilton Kramer , former art critic for the "New York Times ", and authors such asJohn Updike ,Françoise Gilot , andHugh Kenner . In the 1980s and early 1990s, editor Jeffrey Schaire strived to bring in notable authors, in the hope that the magazine would be unpretentious and interesting for a general audience.In the same spirit, Schaire tried to bring in celebrity authors to bring in their own thoughts and remembrances of art-related subjects. These authors included notables such as the actress
Helen Hayes .References
Links
* [http://www.artandantiques.net/ Official website]
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