National Business Research Institute

National Business Research Institute
Type	Private
Genre	Business Research
Founded	1982
Founder	Dr. Jan Stringer West, Ph.D.
Headquarters	Addison, Texas USA
Key people	Dr. Jan Stringer West, Ph.D. CEO Dr. Ken West, Ph.D. President & COO
Industry	Survey Research
Services	Organizational Assessment Customer Surveys Customer Satisfaction Surveys Employee Surveys Employee Satisfaction Surveys Market Research Political Research
Employees	300+
Website	www.nbrii.com

COMPANY

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The National Business Research Institute, abbreviated NBRI, is a global survey research and consulting organization founded in 1982 and headquartered in Addison, Texas. The firm is known for scientific psychological research, benchmarking data, and root cause analyses, specifically in the area of organizational assessment. The company conducts customer and employee satisfaction surveys, market research, and political research.

NBRI provides survey instrument design and analysis services as well as survey administration and hosting.^[1] NBRI has provided research services for the gaming^[2], banking, and diet^[3] industries.

HISTORY

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The company was founded by Organizational Psychologist, Dr. Jan Stringer West.

Over the next few decades NBRI developed standardized questions for specific surveys. In time, the company amassed a large database of responses to these standardized questions. NBRI's database includes responses from the customers and employees of approximately one third of all of the "ultimate parent" companies in the United States. The responses to these questions have been branded NBRINorms© and are used as benchmarks.

RESIDENT PSYCHOLOGISTS

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NBRI employs Ph.D. Organizational Psychologists with experience in the business application of psychological research.

Resident NBRI psychologists have presented at the Oxford Round Table ^[4]

Dr. West's writings have been referenced by the New York Times ^[5] as well as other publications.

REFERENCES

1. ^ GreatBrook: Online Survey Software Tools Source List
2. ^ Understanding Gaming Player Development in Winners and Losers
3. ^ Kiplinger: New Study Reveals Major Disparities in Costs of Weight Loss Programs
4. ^ PRWeb: Dr. Cynthia Reed Presents Paper at Oxford University
5. ^ NY Times: Productivity Tips at NY Times