Mark Pearlman

Mark Pearlman
Occupation	Business Strategist, Media Executive, Non-profit Activist
Known for	Founding developer of Fox News Channel, Launch of Risk 3.0, Founder of 4Wall Media

Mark Pearlman is a media executive, business and market strategist, and non-profit activist in New York City.^[1] In 2010 Pearlman joined Mitchell Eichen and The MDE Group, a New York- and New Jersey-based wealth management firm, to launch an asset management unit and investment platform called Risk 3.0.^[2] The concept behind Risk 3.0 was articulated by Pearlman and Eichen in a March 2011 article in Financial Advisor Magazine titled the Five Commandments of Risk Management.^[3]

Career

Pearlman was part of the original executive team that launched the Fox News Channel under Roger Ailes in 1996.^[4] Previously, he held numerous management positions at CBS from 1978 to 1995 including Vice President, Business Development^[5] He also helped build a Metromedia Company owned by John Kluge, where he held the position of Vice President, Market Strategy.

In 2009 Pearlman founded 4Wall Media, a private investment and media company.^[6] 4Wall is the parent company of JInsider, a Jewish media brand. Pearlman has authored three metric studies on the Jewish community through JInsider: "The Jewish GDP Study,"^[7][8] "The Jewish Internet Metric Study"^{[9][10] [11]} and "The Jewish Day School Study." He also produced and directed a documentary film through JInsider titled A Traveler's Guide for Uncertain Times. The film highlighted spiritual wisdom for overcoming the pessimism and hopelessness following the financial collapse of 2008.^[12][13]

In addition, Pearlman writes a weekly column for The Jewish Week^[14] and has organized and sponsored a think-tank discussion with Jewish community leaders on the direction and goals of the community.^[15] Sample columns from Pearlman include: Jewish Culturomics, Jewish Black Swan Events and Playing it Safe: The Jewish Third Rail Strategy.

Risk 3.0

The Risk 3.0 logo

In 2010, Pearlman developed a framework to analyze investment risk called Risk 3.0. As a starting point, Risk 1.0 and Risk 2.0 describe the past evolutions of risk management that ultimately failed investors during the Financial crisis of 2007–2010. Risk 3.0 builds on these past approaches by incorporating dedicated capital preservation techniques as core strategy components, and better managing liquidity risk, credit risk, and transparency (fraud) risk.^[16] Through partnership with The MDE Group, Risk 3.0 was launched as a “risk-centric approach to investing that … addresses the current challenging investment environment.”^[17] Risk 3.0's investment solutions were subsequently covered in The Wall Street Journal in an article titled “A Focus on Preservation” ^[18], on CNBC in a segment titled "Risk First, Then Return."^[19] and in a variety of other financial and business publications.^[20] .

Pearlman has also helped execute the launch of Risk 3.0 Asset Management as a provider of investment solutions for other wealth advisors.^[21] These solutions include Risk 3.0 Planned Return Strategy, Risk 3.0 Accelerated Return Strategy, and Risk 3.0 Third Rail Strategy, all of which use ETFs and publicly traded options to deliver a consistent pattern of returns for investors.^[22] Financial Advisor Magazine, InvestmentNews and AdvisorOne have all covered the launch of this platform of investment solutions.^[23][24][25]

Philanthropy

Pearlman supports charitable causes through his Pareto Foundation ^[26] and direct involvement with specific nonprofits. He is a former Chairman of the Children's Museum of Manhattan^[27] and has funded and directed other Jewish community initiatives including the website Sinai Live and the MyHatikva initiative for the State of Israel. He was also a Board member of the Annenberg Foundation initiative in New York City for the arts and education.

Education

Mark is a graduate of Brandeis University and the MIT Sloan School of Management. He attended Brookline High School in Brookline, Mass.^[28]

External links

• LinkedIn Profile
• 4Wall homepage
• Pearlman Advisors homepage
• JInsider homepage
• Sinai Live homepage
• Mark Pearlman in the NY Times Sunday Style section

References

1. ^ "Pearlman Advisors & Investments: Bio". Pearlmanadvisors.com. http://www.pearlmanadvisors.com/bio.html. Retrieved 2009-12-05. 
2. ^ Mark Pearlman Joins The MDE Group to Launch Risk 3.0™ Investment Solutions Platform and Asset Management Unit CNBC, 12/22/10
3. ^ Five Commandments of Risk Management Financial Advisor Magazine, 3/4/11
4. ^ "People | Candlewood Media Collective". Candlewoodmedia.org. http://www.candlewoodmedia.org/index.php?id=49. Retrieved 2009-12-05. 
5. ^ "CBS Rejected on Takeover - The New York Times". Nytimes.com. 1994-09-28. http://www.nytimes.com/1994/09/28/business/cbs-rejected-on-takeover.html. Retrieved 2009-12-05. 
6. ^ "4wall". 4wallmedia.com. http://4wallmedia.com/. Retrieved 2009-12-05. 
7. ^ "Creating A Jewish GDP". Thejewishweek.com. 2009-04-22. http://www.thejewishweek.com/features/creating_jewish_gdp. Retrieved 2009-12-05. 
8. ^ Avedon, Joshua (2009-07-08). "Let’s Bring Innovation Into the Fold | Opinion". Jewish Journal. http://www.jewishjournal.com/opinion/article/lets_bring_innovation_into_the_fold_20090708/. Retrieved 2009-12-05. 
9. ^ Belling, Michael (2009-08-31). "Jewish & Israel News". JTA. http://jta.org/news/article-ambush/2009/08/31/1007518/op-ed-cooperation-and-consolidation-needed-on-jewish-web. Retrieved 2009-12-05. 
10. ^ "Israel News : Jerusalem Post Internet Edition". Jpost.com. http://fr.jpost.com/servlet/Satellite?cid=1251804468656&pagename=JPost/JPArticle/ShowFull. Retrieved 2009-12-05. 
11. ^ Minsberg, Tali (2009-10-28). "Study finds sharp decline in 'Jewish' Internet searches". Jerusalem Post. http://fr.jpost.com/servlet/Satellite?cid=1256740788487&pagename=JPost/JPArticle/ShowFull. Retrieved 2009-12-06. 
12. ^ NEW DOCUMENTARY OFFERS WISDOM FOR TODAY’S "UNCERTAIN TIMES" The National Jewish Center for Learning and Leadership, 2009
13. ^ Mark Pearlman's Profile on the Internet Movie Database (IMDb)
14. ^ "The Jewish Week News". Thejewishweek.com. http://www.thejewishweek.com/news/jinsider. Retrieved 2009-12-05. 
15. ^ "Toward Visioning A Model Community". Thejewishweek.com. 2009-01-28. http://www.thejewishweek.com/features/toward_visioning_model_community. Retrieved 2009-12-05. 
16. ^ Risk First, Then Return CNBC, 12/17/10
17. ^ The MDE Group Launches Risk 3.0™ PR Newswire, 10/13/10
18. ^ A Focus on Preservation The Wall Street Journal, 11/1/10
19. ^ Risk First, Then Return CNBC, 12/17/10
20. ^ The MDE Group Media Page
21. ^ The MDE Group Offers Risk 3.0 Platform of Investment Solutions to Advisors Reuters, 10/28/10
22. ^ Options on exchange-traded funds gain in popularity InvestmentNews, 10/21/10
23. ^ The MDE Group Announces ‘Risk-Centric’ Portfolio AdvisorOne, 10/14/10
24. ^ Lamco is first indie to use MDE’s option collar model InvestmentNews, 11/10/10
25. ^ Firm Offers Risk Protection Strategy FA Mag, 11/30/10
26. ^ "JInsider Launches Cutting-Edge Jewish Portal - Jewish Web 3.0 Multi-Media Platform". Prweb.com. 2008-09-23. http://www.prweb.com/releases/2008/09/prweb1368214.htm. Retrieved 2009-12-05. 
27. ^ "Children’s Museum of Manhattan Appoints Co-Chairs". Art Business News. 2008-09-02. http://artbusinessnews.com/2008/09/02/childrens-museum-of-manhattan-appoints-co-chairs/. Retrieved 2009-12-05. 
28. ^ The Boston Globe. http://search.boston.com/local/Search.do?s.tab=&s.largeMap=&s.sm.query=mark+pearlman+brookline+cbs&s.ypsearch=&s.yplocation=brookline&when=&qf=&qn=&qc=&qs=&s.town=&s.si%28simplesearchinput%29.sortBy=&s.dateRange=. 

Persondata
Name	Pearlman, Mark
Alternative names
Short description
Date of birth
Place of birth
Date of death
Place of death