Mark Ghuneim

Mark Ghuneim
Mark Ghuneim
Occupation	President & CEO of Wiredset
Website
Wiredset

Mark Ghuneim is the Founder/CEO of digital marketing agency and technology incubator, Wiredset^[1] and Trendrr,^[2] a social media tracking service designed to structure and contextualize large data sets in real-time for rapid-response brand management.^{[3] [4]} Prior to that, he spent 16 years at Sony Music as SVP of online and emerging technology, working with artists such as Destiny's Child, Jeff Buckley, Bruce Springsteen, Bob Dylan and Billy Joel.^[5]

Ghuneim has moderated numerous panels at industry gatherings,^[6] guest lectured at universities in Los Angeles and New York, and contributed articles as well as interviews on emerging online trends in digital media.^{[7] [8] [9]} He has worked with NYCLU and ACLU addressing surveillance in public spaces^[10] and Ghuneim’s photographs have appeared in publications such as New Musical Express and the British Music Weekly.

References

1. ^ Tagging: Keeping Tabs on the Net,BusinessWeek Sept 26, 2005
2. ^ Antony Bruno, Q&A:Wiredset Founder Mark Ghuneim,Billboard, June 30, 2009
3. ^ Simon Dumenco, Why Real-Time Marketing Matters Now,AdAge, October 13, 2010
4. ^ Lisa Hsia, How Social Media is Changing the Business of Television,Mashable, December 8, 2010
5. ^ Billboard Magazine, 'ConnecteD, A Key to Web Extras', Oct 26, 2002, p.49
6. ^ Joe Kohen, New York Chapter New Media, New Music, New Money Panel,Life, Jul 23, 2008
7. ^ Brian Stelter, Water-Cooler Talk About the Water-Cooler Effect,New York Times, Feb. 24, 2010
8. ^ David Carr, A Media False Alarm Over the T.S.A.,New York Times, November 28, 2010
9. ^ Jenna Wortham, 'Lost' Fans Suffer From Blabbermouths Online,New York Times, May 21, 2010
10. ^ Denny Lee, Watching The Watchers, NY Times, Oct 31, 1999

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Name	Ghuneim, Mark
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