DG (company)

DG (company)

DG (NASDAQ: DGIT)[1] is a provider of digital media services to the advertising, entertainment and broadcast industries. DG has an online media distribution network that is used by advertisers and agencies, and online radio, television, cable, network and print publishing destinations.

DG was ranked fifth on the 2009 Fortune Small Business list of nation’s 100 Fastest Growing Small Public Companies.[2] They also ranked fifth for the 2009 Fortune Fastest Growing Companies in the World listing.[3]

Contents

History

DG was formerly known as DG FastChannel and was created when DG Systems and FastChannel Networks merged in 2006.[4]

DG Systems used satellite technology for advertising content distribution, which reduced the reliance on tape distribution. DG Systems created a hybrid system that allowed for content delivery through either the satellite distribution system or through the Internet.[5]

FastChannel Networks used the Internet for delivery of content. FastChannel Networks created a Web-based interface for developing, managing and delivering advertising content. Using the Web, post houses, advertisers and agencies were able to collaborate, manage and distribute advertising content through an online application.

In 2011 [6]DG began buying up digital ad serving technologies in the online space, specifically focussed on Rich Media vendors with global reach. Such companies include Mediamind Technologies, EyeWonder and the Unicast platform.

Products

Through DG’s Network Operations Center, video commercials can be digitally delivered to one station or simultaneously to all the cable and broadcast stations in DG’s Video Network. DG gives access to daily topical advertising, last-minute buys, television sweeps advertising, short-form syndicated programs, political spots and news actuaries.[7]

Network Reach

DG is headquartered in Irving, Texas. Other locations include New York, Chicago, Los Angeles, San Francisco, Boca Raton, Atlanta, Dallas, Detroit, Louisville, Toronto and London.

Various Mentions in the Press

Dallas Business Journal, DG FastChannel Profile [1]

CNN Money, Fortune 500 Listing [2]

Seeking Alpha, DG FastChannel: The Digital Darling [3]

Broadcasting & Cable, DG FastChannel Touts HD Growth, Web Prospects [4]

Broadcasting & Cable, Fates & Fortunes Weekly Round-Up: Sept. 8, 2009 [5]

TMC.net, DG FastChannel Announces a New Content Delivery Platform [6]

Los Angeles Business from bizjournals - by Dallas Business Journal, DG FastChannel to buy Point.360 ad unit [7]

Earth Times, DG FastChannel to Present at G6: ThinkEquity’s 6th Annual Growth Conference [8]

BNET, DG Systems Completes Merger with FastChannel Network [9]

Adexchanger, DG Acquires Ad Technology company Mediamind [10]

Notes

  1. ^ Staff writer: Dallas Business Journal,Online ed. 2009.
  2. ^ Staff: Fortune Small Business,Online ed. July 2009.
  3. ^ Staff: Fortune, Online ed. August 2009.
  4. ^ Staff writer: BNET,Online ed. May 31, 2006.
  5. ^ Glen Dickson: Broadcasting and Cable,Online ed. July 27, 2009.
  6. ^ John Ebbert: DG Aquires Ad technology company Mediamind, Adexchanger. July 16, 2011.
  7. ^ Staff: CNN Money, Online ed. August 2009.

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