Betty Crocker Cookbook

Betty Crocker Cookbook

Infobox Book
name = The Betty Crocker Cookbook
title_orig = The Betty Crocker Picture Cook Book
translator =


image_caption =
author = General Mills staff
illustrator =
cover_artist =
country = United States
language = English
series =
subject = Culinary Arts
genre = non-fiction
publisher = John Wiley and Sons
release_date = 1950 (original), 2006 (10th edition)
media_type = book
pages = 576
isbn = 0764583743 (10th edition)
preceded_by =
followed_by =

The "Betty Crocker Cookbook" (10th edition, John Wiley and Sons, 2006) is a general kitchen reference sponsored and written by staff at General Mills, the holders of the Betty Crocker trademark. First published in 1950 as the "Betty Crocker Picture Cook Book", the "Betty Crocker Cookbook" is the flagship book of a large collection of books with the Betty Crocker name and is available in binder, trade paperback and comb-bound formats, as well as several special interest formats such as bridal, heart health, and breast cancer. It has traditionally made extensive use of photography and charts for easy access to data and technique information. It is sometimes informally known as "The Big Red", a term which General Mills has trademarked.

The overall series includes books on subjects such as cooking basics, entertaining, ethnic food, and the like, as well as the "Betty Crocker: Kids Cook" book and the bilingual English/Spanish "Cocina Betty Crocker". In addition, the original 1950 edition and the "Betty Crocker Cooky Book" have been reprinted as facsimiles.

References

* [http://www.cookbkjj.com/college/betty_crocker.htm History by Janet Jarvits]


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