Southroads Mall

Southroads Mall was a enclosed shopping mall at 1001 Fort Crook Road in Bellevue, Nebraska. Developed by the owners of Omaha's Brandeis department store, Southroads opened in 1966 with Brandeis and JCPenney as anchors and 500,000 square feet of retail space, modeled after Omaha's Crossroads Mall (also developed by Brandeis). ["Malls at a crossroads J.C. Penney's impending exit from Southroads is seen as part of a national shift in consumers' preferences toward easier-access strip mall," "Omaha World-Herald", August 9, 2003.] Brandeis was purchased by Younkers in 1988, and the store was closed in 1996. Penney's converted its store to a clearance center in 1999 and closed it in 2003. ["J.C. Penney is closing in Bellevue," "Omaha World-Herald", July 4, 2003.]

As retail outlets closed, retail space was converted to office space. Ameritrade began leasing space at the mall in 1998, eventually taking over the former Brandeis/Younkers space. PayPal also leases office space there. [ [http://www.omaha.com/index.php?u_page=1208&u_sid=10071664 "Name to reflect Southroad Mall's changes"] , "Omaha World-Herald", July 6, 2007.]

The former mall's name was changed in 2007 to Southroads Technology Plaza. [ [http://www.omaha.com/index.php?u_page=1208&u_sid=10071664 "Name to reflect Southroad Mall's changes"] , "Omaha World-Herald", July 6, 2007.]

It's rumored that southroads may become a mall again after ameritrades lease ends.

References

External Links

[http://deadmalls.com/malls/south_roads_mall.html DeadMalls.com article on Southroads]