Dita Field Hockey

Dita Field Hockey
Dita Field Hockey
Industry Sporting goods
Founded 1891-Present
Headquarters Colorado Springs
Key people Allah Dita, founder
Products Shoes, Sports equipment
Website www.dita.nl (Dutch), www.fieldhockey.net (US), www.dita.co.uk (UK)

Dita (pronounced DEE-tuh) is a sporting goods company which specializes in field hockey sticks and turf shoes. While Dita is sold worldwide, its main distributors are located in the USA, the UK, and the Netherlands.

Contents

Popularity

In the United States, Dita is best known for its use at the college level with teams such as Wake Forest, Duke, and 2008 NCAA D-I champions Maryland. However, many members of the US Women's National Team, such as Kelly Doton, have started playing with Dita as well[1]. It is somewhat less popular on the Men's National Team, though team member Nate Coolidge was featured in the 2008 Dita Catalog.

Dita sponsors a variety of events in North America including the Dita National Championship in Canada [2] and the Dita Cup Challenge in the US.[3] Every year, the Dita Coach of the Year Award goes to the top Division I field hockey coaches.[4]

History

Dita is Urdu for 'heaven sent, or gift from God'. The company originated in what is now Pakistan through founder Allah Dita. It specialized in field hockey, cricket, and table tennis equipment, but has since dropped the last two to focus exclusively on field hockey. The brand name was bestowed by Allah's son, Mr. K. M. Iqbal, in his honor.

Dita received one of its highest honors in recent history when Teun de Nooijer, two time FIH Player of the Year, chose to create his own signature stick to be fed into the Dita line. Named the Giga #14 after his jersey number, it helped to launch the company's modern branch of composite sticks: the Gigas, the Terras, and the Exas.

External links

References

  1. ^ TERRA V5 - 35", 36.5", and 38"
  2. ^ Field Hockey Canada - 1999 Junior Women Indoor Nationals
  3. ^ Northeast Conference - Field Hockey Advances To Dita Cup Challenge Championship Contest
  4. ^ North Carolina Head Coach Karen Shelton Honored by NFHCA :: Shelton named Coach of the Year and was inducted into the NFHCA Hall of Fame

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