- Fabindia
Infobox_Company
company_name = Fabindia
company_type = Private
company_
foundation = 1960
location = flagicon|INDNew Delhi ,India
industry =Textiles & HomeFurnishings
homepage = [http://www.fabindia.com www.fabindia.com]Fabindia is an Indian chain of stores retailing ethnic products made by craftsmen from rural India.
The products of Fabindia are mainly sourced from villages helping to provide and sustain rural employment in India. They are currently produced by over 15000 artisans and craftsmen across India. The hand crafted products also encourage good craftsmanship.
Fabindia was first started as a village-based industry by John Bissell in 1960. Bissell, previously working as a buyer for Macy's New York left his position and worked as a consultant for the Ford foundation where he was given a two-year grant to instruct Indian villagers in making goods for export. He firmly believed in the emerging Indian textile industry and was determined to showcase Indian handloom textiles with a way to provide employment to traditional artisans. The first retail store of Fabindia was opened in 1976 in
New Delhi ,India .Started as an export house, Fabindia has emerged as a successful retail business in India, with 86 retail outlets within the country and 3 abroad. Fabindia sells a variety of products ranging from textiles, garments, stationery, furniture, home accessories, organic foods, and bodycare products. It launched its jewelry line in August 2008.
Fabindia was awarded “Best Retail Brand” in 2004 by The Economic Times of India. In 2004, Fabindia was featured as part of a CNBC special TV report on India.
External links
* [http://www.fabindia.com Fabindia - Official website]
* [http://specials.rediff.com/money/2008/jun/18sl1.htm Anjuli Bhargava, "The amazing success story of Fabindia",Rediff.com , June 18, 2008] .
* [http://www.thaindian.com/newsportal/business/fabindia-to-roll-out-250-stores-by-2010_10019875.html "FabIndia to roll out 250 stores by 2010", Thaindian News, Feb. 21, 2008] .
* [http://www.thaindian.com/newsportal/business/fabindia-launches-its-first-ever-jewellery-line_10083122.html "Fabindia launches its first-ever jewelry line", Thaindian News, Aug. 12, 2008] .
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