Home Hardware

Infobox_Company
company_name = Home Hardware Stores Ltd.
company_
company_type = Private
company_slogan = Help is close to home
foundation = St. Jacobs, Ontario, 1964 flagicon|Canada | location = St. Jacobs, Ontario
key_people = Walter Hachborn, President | industry = Retail (Department & Discount)
num_employees = Unknown (all stores independently owned)
products = Retail hardware supplies | Lumber and building materials
revenue = est 4.0 billion CAD 3.2 billion FY 2001)
homepage = [http://www.homehardware.ca www.homehardware.ca]

Home Hardware is a privately held Canadian home improvement, construction materials, and furniture retailer. Co-founded in 1964 by Walter Hachborn and headquartered in St. Jacobs, Ontario, the chain is cooperatively owned by over 1000 independently-owned member stores.

Banners

Home Hardware consists of four separate banners, offering goods such as the following: [ [http://www.homehardware.ca/en/abouthh_hhlogos.php About Home Hardware] , Home Hardware website, accessed October 4, 2006]
*Home Hardware – housewares, tools, paint, garden supplies
*Home Building Centre – lumber, plumbing and electrical supplies, building materials
*Home Hardware Building Centre – full range of Home Hardware and Home Building Centre items
*Home Furniture – furniture and major appliances

tore brands

Home Hardware store brands are well known in Canada and include:
* Beauti-Tone (paint)
* Benchmark (tools)
* Home Plumber
* Home Handyman
* Home Gardener
* Home-Bond (glues)
* Vincette (bicycles)
* River Trail (camping supplies)
* Natura (green products)
* Classic (lighting and plumbing fixtures)
* Unival (automotive)
* Wood-Shield (stain)

Recent History

In 1981 the Eastern-based Home Hardware merged with Western-based Link Hardware to create a national chain.

Home Hardware has survived the expansion of The Home Depot into Canada, beginning in 1994, as well as the expansion of a domestic competitor, Rona, into the big-box arena.

Home Hardware locations tend to be smaller stores. This allows the company to have a retail presence in smaller markets that may be uneconomical for large chains to compete in. This also allows for more personal, attentive customer service and retail accountability. Some locations offer a delivery program, wherein any product will be personally delivered to a customer within a reasonable vicinity of the store.

In 2000, the chain expanded through the purchase of the Beaver Lumber chain from Molson. [ [http://www.lexpert.ca/deal.php?id=2093 Home Hardware Acquisition] , "Lexpert", February 2000, accessed October 4, 2006] Incidentally, Molson had previously owned another big-box chain of hardware stores, Aikenhead's, which was sold to Home Depot. [ [http://query.nytimes.com/gst/fullpage.html?res=9A0DE3DB123AF931A35750C0A962958260 Home Depot Takes Control of Canadian Chain] , "The New York Times", March 2, 1994, accessed October 4, 2006]

On January 11, 2003, Home Hardware received unexpected worldwide exposure, when a T-shirt worn by Avril Lavigne during a performance on "Saturday Night Live" featured her hometown of Napanee, Ontario and the local hardware store there. In response, the chain produced a limited-edition line of identical T-shirts for sale at locations nationwide, with proceeds going to charity. [ [http://jam.canoe.ca/Music/Artists/L/Lavigne_Avril/2003/03/12/746832.html Fans go ape for Avril T's] , Doug Lunney, "Winnipeg Sun", March 12, 2003, accessed October 4, 2006]

In 2004, Canada Post issued a postage stamp to commemorate the company's 40th anniversary. Canada Post was accused by some for providing free advertising for the company, though others claim Home Hardware is an iconic Canadian company.

References

External links

* [http://www.homehardware.ca Home Hardware Official Site]
* [http://www.google.com/search?q=cache:gp230Xa565gJ:www.strategymag.com/articles/magazine/20030407/hardware.html+%22home+hardware%22+revenue&hl=en&gl=ca&ct=clnk&cd=6&client=firefox-a Market Data]