Wrigley's Spearmint

Wrigley's Spearmint

Wrigley's Spearmint is a brand of Wrigley's chewing gum. Wrigley's launched the brand in 1893 and markets the gum as its "classic" brand, although the company's brand Juicy Fruit has been on the market slightly longer. As the name implies the gum is flavored with the spearmint plant.

Although the chewing gum was pulled out of the market during the second world war, Wrigley's launched a successful campaign to keep it in the minds of customers.Fact|date=July 2008

In 2004, it was relaunched in the US and UK with the slogan "even better, longer lasting".

The gum contains the food preservative BHT, a suspected carcinogen.Fact|date=July 2008 Despite it not being a sugarless gum, in 2003 Wrigley's replaced some of the sugar with aspartame and Ace K, both artificial sweeteners.Fact|date=July 2008

External links

* [http://www.wrigley.com/wrigley/index.asp Wrigley's Official website]


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