- CoolBrands (branding initiative)
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CoolBrands is an annual initiative to identify the UK's coolest brands. The list has been compiled annually since 2001; the results are published every September. The survey seeks the opinion of independent experts and thousands of consumers.
According to CoolBrands the coolest brands of 2010/11 are:
- Aston Martin
- iPhone
- iPod
- BlackBerry
- Bang & Olufsen
- Harley-Davidson
- Nintendo Wii
- Ferrari
- Dom Perignon
See also
- Cool
- Trends
References
- Telegraph report on 2010/11 CoolBrands results
- BBC report on 2010/11 CoolBrands results
- Sky News report on 2009/10 CoolBrands results
- The Sun report on 2009/10 CoolBrands results
- Sky report on 2008/09 CoolBrands results
- BBC report on the 2007/08 CoolBrands results
External links
Categories:- Market research
- Branding companies
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