Googlefight

Googlefight is a website that allows users to compare the number of search results returned by the Google search engine for two given queries. The results are displayed graphically in a mixed flash and javascript animation. Two animated stick figures fight on screen after the queries are entered, and then an animated bar graph appears showing the results. The stick figure animation has no impact on the actual results. The results may be comforting, funny or self-referential. [citation|url=http://www.dallasnews.com/sharedcontent/dws/fea/breakroom/stories/101805brextra.1038265e7.html|title=Extra: Google games|author=Ellen Henderson|date=July 6, 2006|publisher=The Dallas Morning News] [citation|title=Googlefight settles any score|publisher=The Washington Post|date=Mar 6, 2005]

People often use this for entertainment by implying one subject is better than another, such as Microsoft vs. Google, with Google the winner. [ [http://www.pcworld.com/article/id,107828-page,1-c,currentevents/article.html Plugged In: Gaga Over Google Games] ] It can also be used as a measure of competitiveness; Salam Pax posted a Googlefight result between himself and Raed Jarrar on their blog in 2002, as their worldwide readership rose in the prelude to the 2003 invasion of Iraq. [cite book
url=http://books.google.com/books?id=zSgTZOL-mHUC
title=Salam Pax: The Clandestine Diary of an Ordinary Iraqi
author=Salam Pax
year=2003
publisher=Grove Press
isbn=0802140440 Original blog post was October 9 2002.]

Googlefight has been highlighted as an example of a site making money from contextual advertising, as well as one that derives its longevity from community participation (in this case, the always changing search terms). [cite book
url=http://books.google.com/books?id=_sxTkuy_7TcC&client=firefox-a
title=Google Advertising Tools
author=Harold Davis
year=2006
publisher=O'Reilly Media
isbn=0596101082]

ee also

* Googlewhack

References

External links

* [http://www.googlefight.com Googlefight] website
* [http://www.etni.org.il/etnirag/issue4/avraham_roos.htm Article about Googlefight] at ETN Israel