RISE (magazine)

Infobox Network
network_name = RISE
country = United States
network_type = Magazine
owner = ESPN, Inc. (The Walt Disney Company)
launch_date = 1997|

"RISE " is a high school sports magazine published monthly during the school year in 25 markets around the United States. Founded as SchoolSports magazine in Boston in 1997, the publication changed its name to RISE in 2006 and was purchased by ESPN in January 2008.

History

Sensing the high school sports market was being undercovered by local newspapers and television stations, SchoolSports was founded in 1997 in the Greater Boston area. In addition to being one of the first publications dedicated to covering high school sports, SchoolSports also gave student-athletes a voice by allowing them to submit articles for publication in the SchoolBeat section. The magazine's distribution model was also unique, as the publication was sent directly to area high schools free of charge.

Over the next 10 years, the magazine expanded to 25 markets and now is published in Boston, New York, Los Angeles, Chicago, Philadelphia, San Francisco, Dallas/Ft. Worth, Washington D.C., Atlanta, Miami, Detroit, Houston, Colorado, Arizona, Seattle, Pittsburgh, Cincinnati, Cleveland, Central Florida, St. Louis, Minnesota, Oregon, San Antonio/Austin, Indiana and New Jersey. All told, RISE has a monthly circulation of more than 1,000,000.

In conjunction with the magazine's 10th year of publication in 2006-07, the name was changed from SchoolSports to RISE to reflect its emergence as the nation's leading teen lifestyle magazine in addition to its top-notch prep sports coverage.

Famous cover subjects

Men's Basketball
-LeBron James
-Amare Stoudemire
-Dwight Howard
-Chris Bosh
-Kevin Durant
-Greg Oden
-O.J. Mayo
-Derrick Rose
-Kevin Love
Women's Basketball
-Candace Parker
-Maya Moore
Football
-Reggie Bush
-Devin Hester
-Kevin Jones
Baseball
-Jeff Francoeur
-Delmon Young
Track & Field
-Allyson Felix
-Walter Dix
Other
-Morgan Pressel (golfer)
-Kate Ziegler (swimmer)

Other Ventures

In the summer of 2006, RISE first put on a groundbreaking high school basketball showcase called the Elite 24. The game brought together the nation's top 24 high school basketball players, regardless of school year, for a game at Harlem's historic Rucker Park. The game's official name is the Boost Mobile Elite 24 Hoops Classic.

Beginning during the 2006-07 school year, RISE teamed with Gatorade to continue Gatorade's long-standing Player of the Year program.

Beginning during the 2007-08 school year, RISE began publishing GIRL, a first-of-its-kind magazine dedicated solely to girls' high school athletics. Girls' basketball player Elena Delle Donne of Ursuline Academy in Delaware was the first cover subject of GIRL in the fall of 2007. Delle Donne later turned down a basketball scholarship to UConn and will embark on a career as a volleyball player at the University of Delaware in the fall of 2008. Girls' track athlete Chanelle Price of Easton Area High in Pennsylvania was featured on the cover of GIRL in the spring of 2008. Price, a Tennessee recruit, is a junior national champion in the 800 and was a 2008 Olympic hopeful.

References

http://www.businesswire.com/portal/site/google/?ndmViewId=news_view&newsId=20071220005608&newsLang=en
http://www.risemag.com
http://www.risemag.com/elite24
http://playeroftheyear.gatorade.com/playeroftheyear/