- Patrick Ricard
[Pernod Ricard official Website] Patrick Ricard (born
May 12 1945 ) is a French entrepreneur and Chairman and CEO of the liquor & wine groupPernod Ricard .After studying business in France,
Germany and theUnited States , Patrick Ricard joined theRicard company, founded by his fatherPaul Ricard in 1932. He held successive positions in the company’s main departments, becoming Managing Director in 1972. With the creation of Pernod Ricard in 1975 he was appointed Group Managing Director and then, in 1978, Chairman and CEO.He was the architect of the Group’s ambitious strategy of growth through acquisition, aimed at broadening the product range and accelerating the development of the international business. The strategy proved a resounding success, particularly through the acquisitions of
Seagram andAllied Domecq , sales outside France now accounting for 90% of turnover as against 17% when the Group was formed.Patrick Ricard has announced his intention to leave his post in 2008.
Achievements
In 2003, Patrick Ricard was named "Person of the Year 2003" by the French-American Chamber of Commerce in
New York .On
July 13 ,2007 , Ricard was awarded theLégion d'honneur .Personal life
Patrick Ricard is married with three children. His interests include hunting and opera. He has received numerous distinctions including that of the
Commander of the Legion of Honour andKnight of the National Order of the Merit .Absolute Controversy
Following the "In An Absolut World" controversy in 2008, captioned or
photoshopped images of Ricard began circulating on the Internet. Typical captions included wording similar toAbsolut vodka advertisements, such as "Absolute Connard," and the most widespread photoshopped image showed Ricard as a member of theWehrmacht , in reference to theOccupation of France by Nazi Germany as acorollary to the controversial Mexican/American advertisement.References
External links
* [http://www.pernod-ricard.com/ Pernod Ricard SA] , Official website
Persondata
NAME = Ricard, Patrick
ALTERNATIVE NAMES =
SHORT DESCRIPTION = French businessman, Chairman and CEO of the wine & liquor groupPernod Ricard .
DATE OF BIRTH =May 12 1945
PLACE OF BIRTH =
DATE OF DEATH =
PLACE OF DEATH =
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