- Hallmark Business Expressions
Infobox_Company
company_name = Hallmark Business Expressions
type = Private
foundation = 1996
location_city = 2501 McGee Street
Kansas City ,MO 64141 | products = Personalized business greeting cards
Businessstationery
homepage = [http://www.businessgreetings.com/ BusinessGreetings.com]Hallmark Business Expressions is a subsidiary of
Hallmark Cards , Inc., headquartered inKansas City ,Missouri . Hallmark Business Expressions helps businesses cultivate relationships with customers, prospects, employees and other key business stakeholders using greeting cards. The company specializes in creating custom business greeting cards and developing custom greeting card programs for businesses of all sizes.Through its website, [http://www.BusinessGreetings.com/ BusinessGreetings.com] , the company offers a stock line of customizable business greeting cards for everyday occasions (birthday, thank you, sympathy), milestones (anniversary, retirement), and holidays, as well as business stationery. The company also offers a variety of personalization, addressing and mailing services.
Company History
In 1994, Hallmark designed custom, branded cards for several businesses as part of a market test. The test was a success and Hallmark Business Expressions was launched shortly thereafter to help businesses build and enhance professional relationships. [ [http://www.encyclopedia.com/doc/1G1-17071396.html Hallmark offers customized "Business Expressions" cards that show companies care enough to send the very best. - Business Wire | Encyclopedia.com ] ]
Expanding on its custom corporate business, Hallmark Business Expressions launched its website, [http://www.BusinessGreetings.com/ BusinessGreetings.com] , in August 2005. It offers a full line of personalized business greeting cards for everyday and holiday occasions. [ [http://www.dmnews.com/Hallmark-Greets-BTB-Sales-With-New-Web-Site-Catalog/article/88135/ Hallmark Greets BTB Sales With New Web Site, Catalog - DMNews ] ]
In October 2006, Hallmark Business Expressions launched its Managed Card Program, which gives businesses a customized website and anyone in an organization easy access to a pre-approved collection of cards and personalization options. [ [http://www.btobonline.com/apps/pbcs.dll/article?AID=/20061016/FREE/610160701&SearchID=73279863050054 Marketers find opportunities for better targeting, ROI :: BtoB Magazine ] ]
In June 2007, Hallmark Business Expressions launched a new product offer featuring cards that can be personalized with 30 seconds of audio. [http://www.successmagazine.com/blog_detail.php?blog_id=1364]
Environmentally friendly greeting cards
As part of a larger initiative to minimize its impact on the environment, Hallmark Business Expressions launched a collection of environmentally friendly holiday business greeting cards on July 18, 2008. Available on http://hallmark.businessgreetings.com, the Green collection features nine new card designs. Each card in the collection is printed on stock consisting of 50 percent sugar cane pulp and 50 percent recycled paper. [ [http://www.btobonline.com/apps/pbcs.dll/article?AID=/20080718/FREE/602173642/1078/rss01&rssfeed=rss01 "Hallmark Business Expressions debuts ‘green’ holiday cards" B2B Magazine] ]
External links
* [http://www.businessgreetings.com/ Hallmark Business Expressions]
* [http://www.hallmark.com/ Hallmark Cards]References
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