Jump Associates

Jump Associates

Infobox_Company
company_name = Jump Associates
company_
company_type = Privately held company
foundation = 1998
location = San Mateo, California Second office in New York, NY
key_people = Dev Patnaik, Founder and Managing Associate Udaya Patnaik, Founder and Principal Associate Neal Moore, Founder Alonzo Canada, Directing Associate Sarah Rottenberg, Directing Associate
Lara Lee, Directing Associate

num_employees = About 50
industry = Design and Strategy consulting
products = Design Strategy consulting services
homepage = [http://www.jumpassociates.com/ www.jumpassociates.com]

Jump Associates (Jump) is a Design strategy consulting firm founded in 1998 by Dev Patnaik, Neal Moore, Robert Becker, and Udaya Patnaik, among others. Jump helps clients, including Hewlett-Packard, Target, Nike, and Procter & Gamble, create new ways to grow.

The company's founders helped define and pioneer what they termed "Design Strategy," focused on helping clients to bridge business strategy and product design.

Since 2000, Dev Patnaik has taught the class Needfinding in the Stanford Joint Program in Product Design [http://design.stanford.edu/PD/02-people1.html] . The course teaches many of the design research methods that inform Jump's approach to design strategy. The company works with a variety of different people and types of companies. [http://www.businessweek.com/innovate/content/nov2005/id20051101_609886.htm?chan=db] [http://www.businessweek.com/innovate/content/nov2005/id20051102_204917.htm] .

Offices

Jump's headquarters in San Mateo, JumpSpace, is designed to foster collaboration in a variety of different environments, from a sidewalk cafe to a blackbox theater. Several media outlets, including BusinessWeek [http://images.businessweek.com/ss/06/07/jump/index_01.htm?chan=innovation_innovation+%2B+design_innovation+and+design+lead] [http://www.businessweek.com/magazine/content/06_27/b3991073.htm] and Southern California Public Radio [http://www.publicradio.org/tools/media/player/kpcc/news/shows/pattmorrison/2007/10/20071016_pattmorrison2?start=00:45:37&end=00:52:31] , have recognized JumpSpace as a breakthrough achievement in workplace design.

The company currently has offices in both San Mateo and New York.

References

1. http://www.businessweek.com/innovate/content/nov2005/id20051101_609886.htm?chan=db 2. http://www.businessweek.com/innovate/content/nov2005/id20051102_204917.htm
3. http://design.stanford.edu/PD/02-people1.html
4. http://images.businessweek.com/ss/06/07/jump/index_01.htm
5. http://www.businessweek.com/magazine/content/06_27/b3991073.htm
6. http://www.publicradio.org/tools/media/player/kpcc/news/shows/pattmorrison/2007/10/20071016_pattmorrison2

External links

* [http://www.jumpassociates.com/ Jump Associates Web Site]
* [http://www.adweek.com/aw/magazine/article_display.jsp?vnu_content_id=1003634201/ Adweek - For NBC, Sunday Night is More than Football]
* [http://innovation.cnbc.com/en/programmes/loners_teammates/loners_and_teammates/part_3/ CNBC's "Business of Innovation" miniseries]
* [http://images.businessweek.com/ss/07/08/0824_saturn_dealership/index_01.htm/ BusinessWeek - Saturn's Got That New Showroom Smell]
* [http://www.businessweek.com/magazine/content/06_23/b3987083.htm/ BusinessWeek - The Science of Desire]
* [http://findarticles.com/p/articles/mi_m4021/is_2_25/ai_97818972/ American Demographics - The New Science of Focus Groups]


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