InsideView

InsideView

InsideView is a Software as a service company based in San Francisco, California, with a development office in Hyderabad, India.

Operations

InsideView's platform aggregates information about companies, executives, and related events (news, blogs, SEC filings, job listings, social network data) for approximately 700,000 North American companies. This information comes from a variety of structured and unstructured content sources such as Reuters, Dun & Bradstreet, Zoominfo, Hoover's, Jigsaw Data, SimplyHired, LinkedIn, and Facebook. InsideView also parses news and information from approximately 25,000 Web-based news publications and blogs.

It helps customers to generate sales leads, qualify those leads and use technology tools to help find big sales opportunities for customers.

InsideView's core product, SalesView, is available as a stand-alone Web application as well as integrated with CRM vendors like salesforce.com and SugarCRM.

History

InsideView was founded in 2005 by Umberto Milletti, a former executive and co-founder at DigitalThink, an early Web-based corporate training company.

InsideView acquired competitor TrueAdvantage in November, 2007. TrueAdvantage did the exact same thing manually with a team of 150 people in India. After the acquisition, InsideView moved all 2,500 of TrueAdvantage's customers over to its SaaS solution. All 150 TruAdvantage employees in India were laid off.

InsideView launched a new product, SalesView, in March, 2008.

Venture capital funding

In June 2007, the company raised $7.4 million in Series A funding, in a round led by Emergence Capital Partners, a venture capital firm in Silicon Valley that specializes in software-as-a-service funding.

External links

* [http://www.insideview.com/ InsideView Web site]
* [http://www.emergencecap.com Emergence Capital Partners]
* [http://www.salesforce.com/appexchange/detail_overview.jsp?id=a03300000024monAAA Salesforce.com AppExchange]

References

MySpace Mind-Set Finally Shows Up at the Office
New York Times story on InsideView and other software companies in the "social networks for business" space, April 9, 2008
* [http://www.nytimes.com/2008/04/09/technology/techspecial/09socialprise.html?scp=1&sq=InsideView&st=nyt]

Enter the socialprise
ZDNet blog post by Phil Wainewright, March 18, 2008
* [http://blogs.zdnet.com/SAAS/?p=477 Enter the socialprise]

InsideView Secures $7.4 Million in Series A Funding
American Venture Magazine, June 5, 2007
* [http://www.americanventuremagazine.com/news.php?newsid=2995 InsideView Secures $7.4 Million in Series A Funding]

InsideView acquires TrueAdvantage, to boost online market intelligence
VentureBeat blog post on InsideView's acquisition of rival TrueAdvantage, November 26, 2007
* [http://venturebeat.com/2007/11/26/insideview-acquires-trueadvantage-to-boost-online-market-intelligence/ InsideView acquires TrueAdvantage, to boost online market intelligence]

Millionaires Who Don't Feel Rich
N.Y. Times article about InsideView CEO Umberto Milletti, August 5, 2007
* [http://www.nytimes.com/2007/08/05/technology/05rich.html Millionaires Who Don't Feel Rich]

New approaches to sales research
Beagle Research, August 22, 2007
* [http://beagleresearch.typepad.com/beagle_research/2007/08/intelligence-ta.html New approaches to sales research]

The Coming Death Of Indian Outsourcing
Sramana Mitra, February 29, 2008
* [http://www.forbes.com/enterprisetech/2008/02/29/mitra-india-outsourcing-tech-enter-cx_sm_0229outsource.html]


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