Vertical market software

Vertical market software

Vertical market software is aimed at addressing the needs of any given business within a discernible vertical market (specific industry or market). While horizontal market software can be useful to a wide array of industries (such as word processors or spreadsheet programs), vertical market software is developed for and customized to a specific industry's needs.

Vertical market software is readily identifiable by the application specific graphical user interface which defines it. One example of vertical market software is point-of-sale software, which uses a touchscreen interface.

See also

*Horizontal market software
*Horizontal market
*Product software implementation method
*Enterprise resource planning
*Customer relationship management
*Content management system
*Supply chain management

Resources

* [http://www.infoworld.com/article/05/05/24/HNwindowsvertical_1.html Microsoft ships first Windows OS for vertical market] from InfoWorld
* [http://geodsoft.com/opinion/oslimits/vertical.htm The Limits of Open Source - Vertical Markets Present Special Obstacles]


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