Jugular Advertising

Jugular Advertising

Jugular Advertising is a New York-based advertising agency, founded in 2006. It has received attention in the national media for work relating to drug rehabilitation programs.

A 2006 campaign for an L.A. drug treatment center featured the face of the actor Chris Farley, accompanied by the headline, “It wasn’t all his fault” [Citation
last=Martelle
first=Scott
author-link=
title=Chris Farley’s unexpected return—in an ad campaign
newspaper=Los Angeles Times
volume=
issue=
pages=E1
year=2006
date=April 1
url=http://www.commercialalert.org/issues/culture/dead-celebrities/chris-farleys-unexpected-return-in-an-ad-campaign
] . (Farley died in 1998 of a drug overdose). Although the campaign had been approved by Farley’s family, it received both criticism and praise, [cite web
last = Huus
first = Kari
authorlink =
coauthors =
title = Unproven meth, cocaine 'remedy' hits market
work =
publisher = MSNBC
date = 2007-02-05
url = http://www.msnbc.msn.com/id/15310599/
format =
doi =
accessdate = 2007-10-10

] culminating in Farley’s brother defending the ads on CNN. [cite episode
title = Addiction and Substance Abuse
episodelink =
url = http://transcripts.cnn.com/TRANSCRIPTS/0705/04/pzn.01.html
series = Paula Zahn Now
serieslink = Paula Zahn Now
credits =
network =
station =
city =
airdate = 2007-05-04
began =
ended =
season =
number =
minutes =
transcript =
transcripturl=

]

In 2007, Jugular received attention for a print ad, also for a drug treatment center, that read “Don’t Die Lindsay!” The ad was discussed on The View [ cite episode
title = Untitled
episodelink =
url = http://www.watchingtheview.com/the-view-september-27th-recap-all-hot-topics/
series = The View
serieslink = The View
credits =
network =
station =
city =
airdate = 2007-09-27
began =
ended =
season =
number =
minutes =
transcript =
transcripturl=
] and Fox News Channel’s "Your World with Neil Cavuto". [cite episode
title = Untitled
episodelink =
url = http://www.watchingtheview.com/the-view-september-27th-recap-all-hot-topics/
series = Your World with Neil Cavuto
serieslink = Your World with Neil Cavuto
credits =
network =
station =
city =
airdate = 2007-09-27
began =
ended =
season =
number =
minutes =
transcript =
transcripturl=
] Like the Chris Farley ad, it received mixed reactions.

References

External links

* [http://www.jugularnyc.com Jugular ad agency website]


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