MPEG Industry Forum

The MPEG Industry Forum (MPEGIF) is a non-profit consortium dedicated to "further the adoption of MPEG Standards, by establishing them as well accepted and widely used standards among creators of content, developers, manufacturers, providers of services, and end users."

The group is involved in many tasks, including promotion of MPEG standards (particularly MPEG-4, MPEG-4 AVC / H.264, MPEG-7 and MPEG-21); developing MPEG certification for products; organising educational events; and collaborating on development of new de facto MPEG standards.

The MPEG Industry Forum is an independent and platform neutral not-for-profit organisation with the following goal: "To facilitate and further the widespread adoption and deployment of MPEG and related standards in next generation digital media services. It provides a forum to exchange information and views on technological, economic and regulatory issues that are relevant to these services. It also provides a powerful industry voice advocating the adoption of standards and consolidating the direction of the industry in the time of transition from analogue to digital television and media services.

MPEGIF, founded in 2000, has played a significant role in facilitating the widespread adoption and deployment of MPEG-4 AVC/H.264 as the industry’s standard video compression technology powering next generation television and most mainstream content delivery and consumption applications including packaged media. MPEGIF, with more than 2500 people subscribed to its mailing lists, serves as a single point of information on technology, products and services for these standards, offers interoperability testing, a conformance program, marketing activities and is supporting over 50 international trade shows and conferences per year.

The key activities of the forum are structured via three main Committees:

Technology & Engineering Interoperability & Compliance Marketing & Communication

2009-2010 Focus Areas

3DTV Addressable Advertising: extension and adoption of cable Labs SCTE -104 for all multimedia MPEG-4/Scalable Video Coding (SVC) Simplifying competitive licensing Quality of Experience / Quality of Service metrics Royalty free DRM initiatives Online Video / Internet Streaming IPTV ecosystem Ultra HD (7680x4320) MPEG/High-Performance Video Coding (HVC, H.265) MPEG-7 / MPEG-21

MPEGIF is also running the MPEGIF Logo Qualification Program, which is designed to help guide interoperability among products and technology. The program, based on a self-certification process, is free of charge and open to all companies using MPEG technology, not just members of MPEGIF although, membership is encouraged. Qualified products have the right to display the MP4 Qualification Mark and also list their status in their documentation, literature, and advertising. They will also have their product listed in the MPEGIF Product Directory.

The board of Directors of MPEGIF is composed of

Prof. Dr. h. c. Sebastian Moeritz - President (Professor, St. Petersburg State University for Film and Television)

David Price - Vice President & Treasurer (Vice President, Harmonic)

Sean McCarthy PhD (Fellow of the Technical Staff, Motorola)

Yuval Fisher (CTO, RGB Networks)

External links

• MPEGIF Website