WSNV

WSNV

Infobox Radio station
name = WSNV/WSNZ


city = Salem, Virginia/Appomattox, Virginia
area =
branding = Sunny FM
slogan =
airdate =
frequency = WSNV: 93.5 MHz
WSNZ: 101.7 MHz
format = light rock
erp = WSNV: 5,800 watts
WSNZ: 3,400 watts
class = WSNV: A
WSNZ: B
callsign_meaning = WSNV: W SuNny Virginia
WSNZ: W SuNny Z (sounds like V when spoken)
former_callsigns = 93.5: WJLM (until 2002)
101.7: WJJX (1994-2007)
owner = Clear Channel
sister_stations =
webcast = [http://www.mysunnyfm.com/cc-common/streaming_new/index.html mysunnyfm.com]
website = http://www.mysunnyfm.com
affiliations =

WSNV (93.5 FM) and WSNZ (101.7 FM) are a pair of radio stations broadcasting a light rock format. Licensed to Salem, Virginia and Lynchburg, Virginia, they serve the Roanoke, Virginia and Lynchburg, Virginia areas. The station is currently owned by Clear Channel.

History of WSNV

For years 93.5 had been country WJLM "J-93" before being purchased by Clear Channel. The station was flipped to light rock in 2002.

History of WSNZ

WJJS-FM & WJJX began their history when WJJX in Lynchburg evolved from a R&B/Hip-Hop direction as Power 101.7 to Rhythmic Top 40 as "Jammin' 101.7". It also expanded its reach into Roanoke when it acquired WWFO and made the station its simulcast in May of 1994. When this happened, the original WJJS call letters were assigned to the 106.1 frequency and 101.7 became WJJX. The history of WJJS dates back many years before this change, however, having broadcast on 1320AM for quite some time.

By 1998 they shifted to Top 40 Mainstream and began a serious challenge to take on the area's longtime rival WXLK in a battle would last for nearly seven years, even though they maintained a Rhythmic lean during that tenure.

But by 2005 WJJS-FM/WJJX would start shifting back towards a pure Rhythmic direction as they began phasing out non-Rhythmic product, resulting in a complete return to Rhythmic Top 40 in the Spring of 2006.

At noon on December 17, 2007, 101.7 WJJS-FM swapped call letters and formats with 102.7 WSNZ.

WSNV and WSNZ is part of a group of stations that are to be sold by Clear Channel in the wake of it's conversion from a public to a private company .

Audio of 102.7 FM frequency change: [http://data.quelorant.com/audio/1027-Sunny-WJJX.mp3]

References

External links

* [http://www.mysunnyfm.com official site]
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