Guthy-Renker

Guthy-Renker

Guthy-Renker Corporation is a direct-response marketer known primarily for selling products in the United States via infomercials. However, the company now sells products direct to consumer through many media channels (TV, print, radio, web) through offices in many countries (Japan, Australia, Germany, China, Canada, UK). Based in Palm Desert, the company is named after its 2 founders, Bill Guthy and Greg Renker. [ [http://www.guthy-renker.com Bios] ] According to their website, "Established in 1988, Guthy-Renker is today one of the world's largest insoluble direct response television companies with sales of more than $1.3 Billion per year and an average annual growth rate of 25% over the last 10 years." [ [http://www.guthy-renker.com/ Company Overview] ]

Products

*Proactiv Solution - Acne treatment
*Principal Secret - Beauty treatment created by Victoria Principal
*Meaningful Beauty - Beauty treatment created by Cindy Crawford and Dr. Jean-Louis Sebagh
*Youthful Essence - Microdermabrasion system created by Susan Lucci
*Natural Advantage - Anti-Aging treatment created by Jane Seymour
*Sheer Cover - Mineral make-up created by Leeza Gibbons
*Burt Sugarman's The Midnight Special - DVD compilations
*Winsor Pilates - Home exercise program
*The Best of The Dean Martin Show and The Dean Martin Celebrity Roasts - DVD compilations.
*The Carol Burnett Show Collector's Edition - DVD compilations.
*Supreme Pilates - Home exercise program with Elle MacPherson
*Wen Haircare System - haircare products
*Malibu Pilates Chair

Criticism

In order to take advantage of their advertised prices over future shipments, customers are usually asked to join a subscription based club, something that is disclosed in their TV ads but sometimes missed by consumers. [ [http://ripoffreport.com/searchresults.asp?q1=ALL&q4=&q6=&q3=&q2=&q7=&searchtype=0&submit2=Search%21&q5=proactiv ProActiv Complaints at Ripoffreport.com] ]

[ [http://search.complaints.com/search?btnG=Search%2BComplaints.com&output=xml_no_dtd&sort=date%253AD%253AL%253Ad1&client=complaints&oe=UTF-8&ie=UTF-8&proxystylesheet=complaints&site=complaints&q=proactiv ProActiv Complaints at Complaints.com] ]

Achievements

Guthy-Renker Celebrates Top Honors at Annual Awards Ceremony [http://biz.yahoo.com/prnews/080926/laf016.html?.v=101]

External links

* [http://www.guthy-renker.com/ Official Web site]

References


Wikimedia Foundation. 2010.

Игры ⚽ Поможем сделать НИР

Look at other dictionaries:

  • The Dean Martin Show — Genre Variety/Comedy Written by Arnie Kogen Ed. Weinberger Directed by Greg Garrison Presented by Dean Ma …   Wikipedia

  • Tony Robbins — Anthony Tony Robbins Tony Robbins in 2009 Born February 29, 1960 (1960 02 29) (age 51) North Hollywood, California, United States …   Wikipedia

  • Proactiv Solution — is an over the counter topical, Benzoyl Peroxide based bactericidal for the treatment of mild to moderate forms of acne. The name Proactiv is derived from the word proactive , meaning to take the initative . Co developed by two dermatologists Dr …   Wikipedia

  • Tony Robbins — Anthony Tony Robbins (nacido el 29 de febrero 1960) es un autor y orador motivacional de auto ayuda autor americano. Él llegó a ser bien conocido a través de sus infomerciales y libros de autoayuda, Poder sin límites. Robbins escribe sobre temas… …   Wikipedia Español

  • The Dean Martin Celebrity Roast — Genre Variety/Comedy Written by David Axelroad, Bill Daley Directed by Greg Garrison Presented by Dean Martin …   Wikipedia

  • Cindy Crawford — This article is about the former model. For the pornographic actress, see Cindy Crawford (pornographic actress). Cindy Crawford Crawford in October 2009 Born Cynthia Ann Crawford February 20, 1966 ( …   Wikipedia

  • Infomercial — Infomercials (or informercials) are television commercials that run for one minute or for as long as a typical television program. Infomercials are also known as paid programming (or teleshopping in Europe). Originally, they were typically shown… …   Wikipedia

  • The Carol Burnett Show — Infobox Television show name = The Carol Burnett Show format = Variety, sketch comedy camera = picture format = audio format = runtime = 54 mins. creator = developer = executive producer = Joe Hamilton company = Punkin Productions, Inc. (1967… …   Wikipedia

  • Modern Times Group — MTG AB Type Publicly traded Aktiebolag Traded as OMX:  …   Wikipedia

  • Ronald Perelman — Infobox Celebrity name = Ronald Perelman image size = 146x170px caption = Ron Perelman at the Cocktail Reception to celebrate Ricky Lauren’s book . birth date = birth date and age|1943|1|1 birth place = flagicon|USA Greensboro, North Carolina… …   Wikipedia

Share the article and excerpts

Direct link
… Do a right-click on the link above
and select “Copy Link”