- Mario's Pizzeria
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Mario's Pizza Type Restaurant Industry Fast Food Founded June 02, 1972 (Valpark Shopping Plaza, Valsayn) Headquarters El Socorro, Trinidad and Tobago Number of locations 21 restaurants Key people Richard Harford Products Pizza, Sandwiches, Burgers Employees 400-500 Parent Mario's Pizzeria Limited Website mymarios.com Mario's Pizzeria is a leading pizza restaurant chain in Trinidad and Tobago. Mario's started operations in June 1972 at the Valpark Shopping Plaza and has grown to nineteen restaurants nationwide, plus a new store in Georgetown, Guyana and another in Kingstown, St. Vincent. The chain is owned and operated by Richard Harford, one of the founding partners. The pizza is unique in that it uses a cheddar cheese from New Zealand rather than the traditional mozzarella, this was decided upon because of the sharper more flavourful taste. Trinidadians, usually prefer more spicy, bold and hot flavours, this is why Mario's secret pizza sauce is made with 8 specially chosen herbs and spices. The choice of cheese, the spices in their sauce and the variety of toppings have made them a leading pizza restaurant in the regions in which they operate. The restaurants also sell other food, such as french fries, hamburgers, chicken, ice cream and they have recently expanded their menu to include Oven Baked Artisan Sandwiches, served on ciabatta bread. The company advertises widely through television, radio, newspapers and have recently entered the digital realm, with a very active Facebook, Twitter and You Tube presence.
Mario's has made a decision to franchise and expand its brand troughout the Caribbean and eventually other regions. Mario's hopes that one day it will be a regional and even a global brand that will rivial the likes of the pizza giants coming out of North America.
Mario's has also engaged in purchasing the franchise rights for a submarine sandwich chain from the US called Blimpie, which opened its doors in Trinidad 2002. Following the decision to close Blimpie in 2007, and not wanting to exit the Sub Sandwich sector of the QSR market, Mario's Pizzeria launched its own brand of sub style sandwiches called Boomers Tasty Subs & Salads.
External links
Categories:- Companies of Trinidad and Tobago
- Pizza chains
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