Ralph (magazine)

Infobox Magazine
title = Ralph


image_size = 150px
image_caption = "Ralph" magazine (October 2006 cover)
editor = Santi Pintado
editor_title = Acting Editor
frequency = Monthly
circulation =
category =
company = Australian Consolidated Press
publisher =
firstdate = August 1997
country = flag|Australia
language = English
website = [http://ralph.ninemsn.com.au/ Ralph @ NineMSN]
issn =

"Ralph" is a monthly Australian magazine published by ACP Magazines, a division of Publishing and Broadcasting Limited. It was first published in August 1997.

"Ralph is" known as a men's mag, in the vein of other publications such as "Maxim" and "Loaded".

Similar to its rivals "FHM" and Zoo Weekly, it publishes photos of scantily-clad models and female celebrities, without revealing their genitals or breasts. This allows for the magazine to be sold in the lifestyle sections of newsagencies, and in other retailers such as department stores and supermarkets.

It describes itself this way:

"Whether it is adventure, sport, fashion, travel, music, boys toys, beautiful women or life's essential how tos, Ralph provides an environment that is purely Australian ... Ralph readers compare it to being like a conversation with one of their mates."

"Ralph" features photo shoots of Australian celebrities as well as international stars. Often the international photos are brought in from magazines such as "Maxim". The magazine is often cross-promoted on other ACP and PBL properties, such as promotional parties held in conjunction with Cosmopolitan, and as a sponsor of home viewer competitions during the Fox Network's rugby league coverage.

It contains the same kinds of articles published in similar titles, and runs its own poll to find the "world's sexiest woman". The results are published in an attachment to the regular magazine each year. Unlike "FHM", it features 200 women instead of "FHM"'s 100, but "Ralph"'s polling only takes in Australia and New Zealand (where a separate edition is produced), whereas "FHM"'s poll is worldwide.

Circulation

"Ralph" and "FHM" have been locked in a battle to be the number one men's magazine in Australia. As of March 2006, Ralph circulated 108,000 copies slightly behind FHM's 111,000 (Source: AdViews)

Ralph TV

Ralph TV is a weekly television series based on Ralph magazine which airs on the Nine Network. It is hosted by Craig "Lowie" Lowe and features a trio known as "the girls of Ralph TV", newcomers Brooke Sheehan, Candice Manning and Angela Tsun [ [http://www.smh.com.au/articles/2007/05/26/1179601735669.html Sex toned down for Ralph TV] Sydney Morning Herald - TV & Radio section "27 May 2007"]

The show airs footage of the various features and pictorals from the current monthly Ralph magazine.

The premiere episode aired on 7 June 2007 and each episode is repeated on Fox8. The series is produced by Endemol Southern Star [ [http://www.ebroadcast.com.au/enews/ralph-tv-290507.html Ralph TV] - ebroadcast.com.au, 29 May 2007] .

References

External links

* [http://ralph.ninemsn.com.au/default.aspx Ralph - Official web page]
* [http://ralph.ninemsn.com.au/article.aspx?id=270826 Ralph TV]
* [http://ralph.ninemsn.com.au/videoindex.aspx?sectionid=5654&sectionname=ralphtv Ralph TV - Video]
* [http://library.uws.edu.au/adt-NUWS/uploads/approved/adt-NUWS20060210.135125/public/06Chapter5.pdf - Ralph editorial on its philosophy]