2007 ASTRA Awards

The 5th Annual ASTRA Awards were presented on Monday 23 April 2007 at the Hordern Pavilion in Sydney.

Four new awards was added to the "Marketing and Promotions" category this year [http://www.astraawards.com/_uploads/documents/2007%20Media/AstraAwardsCFE10Jan07.pdf] :
* "Most Outstanding Creative Campaign"
* "Most Creative Off-air Promotion (For a Program, Series or Event)"
* "Most Outstanding Program Promotion Campaign
* "Most Creative Use of Technology for a Consumer Application

Performers at the awards included Australian acts, Evermore, Sneaky Sound System, and Juke Kartel.

Marketing and Promotions

;Most Outstanding Consumer Campaign – Subscription Sales:"Winner:"::The Sci Fi Channel Launch - Sci Fi Channel, Austar, Foxtel :"Nominated:"::Reaching Mums with Kids and Twenty- Somethings - Austar::Foxtel 'Nothing' Campaign - Foxtel::Pricing and Packaging Campaign - Foxtel::The Sci Fi Channel Launch - Sci Fi Channel, Austar, Foxtel

;Most Outstanding Consumer Campaign – Subscriber Retention:"Winner:"::Honeymoon Retention Campaign: Make the Most of Your Foxtel Digital – Foxtel:"Nominated:"::New Repackage Austar Digital - Austar::Honeymoon Retention Campaign: Make the Most of Your Foxtel Digital – Foxtel

;Most Outstanding Creative Marketing Campaign:"Winner:"::UNKNOWN:"Nominated:"::Seven Deadly Sins - World Movies ::Foxtel iQ 'FREEZE' Campaign - Foxtel::Gotta Love Your League - Fox Sports ;Most Outstanding use of Subscription Television Medium for a Consumer Advertising Campaign :"Winner:"::Sony Dedicated Advertiser Location - Multi Channel Network/Starcom:"Nominated:"::Sony Dedicated Advertiser Location - Multi Channel Network/Starcom::Toyota Dedicated Advertiser Location - Multi Channel Network/The Media Store::SEEK Make Luck Happen Promotion - The Weather Channel

;Most Creative On-Air Program Promotion:"Winner:"::Budgie Nation - MTV:"Nominated:"::Image Spot - FOX Classics::An Aussie Goes Barmy - FOX8::Budgie Nation - MTV::Project Runway - Arena::2006 French Open - Fox Sports

;Most Creative Off-Air Program Promotion:"Winner:":: "It's Gonna Be Big" Campaign - FOX8:"Nominated:"::Great BBQ Challenge - LifeStyle Food:: "It's Gonna Be Big" Campaign - FOX8::The Sci-Fi Channel Launch - Sci Fi::Stupid Stupid Man - TV1

;Most Outstanding Program Promotion Campaign :"Winner:"::Entourage – Arena :"Nominated:":: "It's Gonna Be Big" Campaign - FOX8::High School Musical - Disney Channel::Budgie Nation - MTV:: [Channel V Australia|Channel [V] : ARIA Awards - [Channel V Australia|Channel [V] ::Entourage – Arena

;Most Creative Use of Technology (for a consumer application):"Winner:"::High School Musical Dance Off – Disney Channel :"Nominated:"::Eeeaster Frasier Interactive Marathon - TV1::High School Musical Dance Off - Disney Channel::Sky News: Anytime, Anywhere - Sky News::Supernova - UK.TV

Programming and Production

Talent

;Favourite International Personality or Actor (public vote):"Winner"::Paul Snr. and Paul Jnr. Teutul (American Chopper) – Discovery Channel

;Favourite Male Personality (public vote):"Winner"::Steve Irwin – Animal Planet

;Favourite Female Personality (public vote):"Winner" ::Antonia Kidman – W. Channel

;Most Outstanding Performance by an Actor – Male:"Winner"::Dan Wyllie (Love My Way) – W. Channel

;Most Outstanding Performance by an Actor – Female:"Winner"::Asher Keddie (Love My Way) – W. Channel

;Most Outstanding Performance by a Presenter:"Winner"::David Speers (Agenda) – Sky News

Hall of Fame: Channel of The Year

;Hall of Fame - Channel of The Year:"Winner:"::Nickelodeon:"Nominated:"::FOX 8::Sky News::Nickelodeon::Fox Sports

References

External links

* [http://www.astraawards.com/ ASTRA Awards] - Official Website
* [http://www.astra.org.au/home.asp ASTRA] - Australian Subscription Television and Radio Association