What What (In the Butt)

Infobox Song
Name = What What (In the Butt)

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Caption = The "Mouth-Heart" from the music video for "What What (In the Butt)"
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Artist = Samwell
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Published = YouTube
Released = February 14, 2007
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Genre = Electronic
Length = 3:32
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"What What (In the Butt)" is a viral video created by Brownmark Films for the song of the same name by Samwell, a singer, songwriter, and actor. The video contains numerous camp references to homosexuality and anal sex. The lyrics of the song mostly revolve around the title.

The video lasts 3 minutes and 47 seconds, was made in widescreen format, and appears to have been produced entirely with a green screen. It was uploaded on Valentine's Day 2007 to YouTube and Google Video.The song was produced by Giorgio (Mike Stasny)cite web
url = http://www.riverfronttimes.com/2007-02-28/news/samwell-asks-the-eternal-question-you-want-to-do-it-in-my-butt
title = Samwell asks the eternal question: "You want to do it in my butt?"
publisher = "Riverfront Times"
date = 2007-02-28
accessdate = 2007-05-01] .

Samwell said in an interview with KROQ-FM that the opening image is "not a cross, but a flaming symbol that [he] just happened to use,"cite web
url = http://www.brownmarkfilms.com/bm/whatwhat/Samwell_KROQ_Interview.mp3
title = Radio interview
publisher = "Kevin and Bean" on KROQ-FM
date = 2007-03-05
accessdate = 2007-05-01
format = MP3] but according to Giorgio, " [Samwell] wanted it because he's a Christian but he doesn't do Christian morality. For him having a burning cross is a way to pay respect to his beliefs." It is followed by sighing lips superimposed on a chocolate heart, which quickly morphs into a chocolate star. The purpose of the glossy mouth is to attract attention. Both butt cheeks of Samwell's pants are decorated with the word "what". [cite web
url = http://www.stereogum.com/archives/004637.html
title = New Samwell Video - "What What (In the Butt)"
publisher = Stereogum
date = 2007-02-16
accessdate = 2007-05-01
quote = The piece de resistance has gotta be either the extended smile, or the "What" on each ass cheek.] The video also parodies the flower petal scene from the movie "American Beauty".

Brownmark Films released an interview with Samwell on April 8, 2007. [cite web
url = http://www.youtube.com/watch?v=ZFU7jmuxzVo
title = Samwell "Interviewed"
date = 2007-04-08
accessdate = 2008-04-09]

"What What (In the Butt)" was an official selection at the Milwaukee International Film Festival and the Mix Brasil Film Festival.

In April 2008 Samwell appeared on the BBC television show "Lily Allen and Friends" for an interview and performance.

Samwell is unsigned, but the song is licensed through Fatboy Slim's record label, Southern Fried Records. The video is licensed through Brownmark Films.

The "What What (In the Butt)" song and video are available for download from iTunes and a full commercial release (with remixes by well-known artists) is expected in the summer of 2008.

References in popular culture

*In episode 1204 of "South Park", "Canada On Strike", the boys post a video on "YouToob" of Butters singing Samwell's song "What What (In the Butt)"; the video is an instant hit. Various other Internet memes are also featured.

References

External links

* [http://www.southernfriedrecords.com/site/index.php?page=111 iTunes download] at Southern Fried Records
* [http://www.milwaukeefilmfest.org/tixSYS/2007/filmguide/title.php/detail/?AlphaRange=UZ&ShowShorts=Y&ShowPast=Y& Milwaukee International Film Festival] Dead link|date=October 2008
* [http://www.southparkstudios.com/clips/165193/ "What What" spoof segment on South Park]
*imdb title|tt1219256
*youtube|fbGkxcY7YFU|"What What (In the Butt)"