GReddy

Infobox Company
company_name = Trust Co. Ltd.
company_
vector_
company_type = Private
genre =
foundation = April 1977
founder = Masamitsu Hayakawa
location_city = Chiba
location_country = Japan
location =
origins = test
key_people = Toshio Morishita, President
area_served =
industry = Automobile tuning & parts manufacturer for street and motorsports
products = Automobile tuning and racing products
revenue = 80,000,000yen
operating_income =
net_income =
num_employees =
parent =
divisions =
subsid =
owner = Private
company_slogan =
homepage = http://greddy.com http://www.trust-power.com
dissolved =
footnotes =

nihongo|Trust Company Ltd.|株式会社トラスト|Kabushiki Kaisha Torasuto is a Japanese automotive aftermarket company specialising in performance tuning parts for cars. The company is widely known for its subbrand of tuning parts GReddy and the turbochargers under this brand.

GReddy/The Trust company LTD

The Trust Company

Founded in Japan in 1977, The Trust company LTD has become a major player in automotive performance products. With popular brand names like GReddy, GREX, and GRacer, the Trust Company offers one of the widest varieties of performance automotive components. They are most well-known for their complete cat-back exhaust systems with unique straight through muffler design and bolt-on turbocharger kits.

Since 1994, the development and distribution of Trust Company products in the United States has been accomplished by GReddy Performance Products, based in Irvine, California. Trust was unable to use its own name there as it was already copyrighted, therefore they became officially known as GReddy.

In 2005, GReddy Performance Product, expanded to add an east coast facility in Old Bridge, New Jersey.

GReddy

The division that makes exhaust systems, turbo kits, cooling systems, electronics and accessory lines for Japanese and American cars.

Greddy is pronounced "Gr-ed-ey", not G-Ready as many often do. The name originated from two words "GREAT" and "Eddy," as in a strong swirling wind current. Relating to the strong swirling intake air of a turbocharger, which the GReddy brand was designed for.

The "GR" in uppercase and the "eddy" in lowercase to show where the two words were combined. It also works well for the GReddy trademarked logo.

Bankruptcy

According to various reports, Trust is approximately $60 million in debt and, after reporting a serious decline in sales since February 2008 and amassing $43 million in loan payments, filed for bankruptcy in Tokyo District Court on September 10, 2008.

TRUST Co., Japan and GReddy Performance Products, Inc., USA have resumed normal production, operation and sales. Both are continuing to operate in Japan and the USA.

ee also

*Car tuning
*Sport compact
*SEMA
*Tokyo Auto Salon

External links

* [http://www.greddy.com Greddy Web Page]
* [http://www.trust-power.com The Trust Company Web Page]
* [http://www.autoblog.com/2008/09/10/japanese-tuning-firm-trust-greddy-declares-bankruptcy/ AutoBlog]