Roger Mavity

Roger Mavity is a British advertising executive and businessman. He is currently chief executive of the Conran Group.

Biography

He started his career in advertising, setting up his own firm, Mavity Gilmore in 1981. He sold Mavity Gilmore in 1991 and joined Granada Ltd., handling the PR for Granada's bid for the Forte Group under Gerry Robinson, which was the largest successful hostile takeover in history. He eventually became chief executive of Granada's Rental division; this merged with Radio Rentals in 2000 to become Box Clever, of which he was also chief executive. In 2003 he left Box Clever to join communication consultancy Citigate Dewe Rogerson as chairman. [cite web | url=http://www.citigatedr.co.uk/toServlet.jsp?servlet=servlet/SubpageServlet&subsiteId=&pageId=30&subpageId=432&env=1&view=1 | title=Directors' biographies: Roger Mavity | work=Citigate Dewe Rogerson website ] In 2006 he became chief executive of Conran Holdings, the parent company of Terence Conran's business empire. [cite web | url=http://www.conran.com/aboutus/people.html | title=About Us: People | work=Conran Group official website ]

He has also written articles for "Campaign" magazine and several British newspapers, including "The Observer". [cite news | url=http://observer.guardian.co.uk/business/story/0,,1283203,00.html | title=Creatives need not apply | author=Mavity, Roger | date=2004-08-15 | work=The Observer ] His first book, "Life's A Pitch" (ISBN 0593056434), co-authored with Stephen Bayley, was published in March, 2007.

References