- Flirtomatic
Infobox Website
url = http://www.flirtomatic.com
name = Flirtomatic
type =Social networking service
location =London ,England
owner = Handmade Mobile Entertainment, Ltd.
author = Todd TyreeFlirtomatic is a
social networking website based in Soho, London, UK that sets itself apart from other such sites through its cross-platform strategy. [cite news | last = Nutley | first = Michael | title = Match maker | publisher =New Media Age | date =2007 -01-11 | url = http://www.nma.co.uk/Logon/ResourceBarrier.aspx?RequiredServices=17,&PipelinedPage=/Articles/31010/Profile+Mark+Curtis.html&PipelinedQueryString=liArticleID%3d31010 ]Overview
Users have the opportunity to meet new people and make friends within the context of a
flirting environment. The flirtatious nature of the site strongly distinguishes it from othersocial networking websites and is forming a new model for up-and-coming competitors in theUK and abroad. Features include anonline chat facility, personal profiles, photos, and videos. Flirtomatic also offer aviral video game, FlirtQuest. Users make public challenges for other users to film and submit.Also on offer is a comprehensive test of
flirting skills. The "flirt test" was specially developed by Dr. Lenny Kristal, author of 'The Great British Sex Survey ' and allows members and casual users the opportunity to assess theirflirting skills based on a number of criteria.Flirtomatic also features an online search engine and both web and
3G gateways for access to the service. The3G gateway is currently only available to users with aUK mobile contract.As of
Valentine's Day ,2007 , the total registered user base was 265,000 and is growing at around 20,000 users per month.Partners
On the
12 February 2007 , as the result of a new partnership with the Britishnewspaper , theNews of the World , Flirtomatic launched a re-branded version of its service, News Of The World Flirtomatic (see External Links).Through a growing network of partnerships with UK mobile operators, such as
Hutchison Whampoa 's 3, Flirtomatic offers regular mobile operator portal integration.Flirtomatic were first to partner with Microsoft UK's on their AdMob text-advertising service. [cite news | last = Pearse | first = Justin | title = Microsoft unveils strategy to tailor Windows Live for mobile | publisher =
New Media Age | date =2006 -10-26 | url = http://www.nma.co.uk/Logon/ResourceBarrier.aspx?RequiredServices=17,&PipelinedPage=/Articles/29909/+Microsoft+unveils+strategy+to+tailor+Windows+Live+for.html&PipelinedQueryString=liArticleID%3d29909]References
External links
* [http://www.flirtomatic.com Flirtomatic Home Page] , includes current membership figure.
* [http://newsoftheworld.flirtomatic.com News Of The World Flirtomatic]
* [http://wap.flirtomatic.com Flirtomatic Wap Login Page]
* [http://www.thesun.co.uk/article/0,,5-2006070528,00.html The Sun Newspaper] article on the Flirt Test, as devised by Dr. Lenny Kristal
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