- Trailer (book)
A book trailer is a
video advertisement for abook which employs techniques similar to those of movie trailers. They are circulated on television and online in most common digital video formats.The term "book trailer" is currently a trademarked term owned by Sheila Clover of Circle of Seven Productions. The first book trailer to be played publicly was at a book convention in Shreveport, LA. in 2003. The trailer was for a book entitled Dark Symphony by author Christine Feehan.
Though book trailers were being made as early as 2002, the term caught on in 2005 when user-generated online video upload became more popular. Sites such as MySpace, YouTube and iFilm allowed for the videos to be viewed by the public, creating a market for this promotional tool.
Book Trailers can be acted out, full production trailers, flash videos, animation or simple still photos set to music with text conveying the story.
Online Audio Clips
The issue of the distinction between online readings by the author of excerpts and book trailers has become important since the introduction of Book Trailer Awards. It is generally accepted that a book trailer can incorporate material from the book but it must be presented in a format consistent with a trailer. An exception to this general rule is that the preface, introduction or sleeve-notes (although physically part of the book) are to be regarded as external elements and so a simple audio recording of elements of this complies with the accepted scope of a book trailer. Obviously the competition rules will vary between regions and over time as the genre continues to evolve. Interviews with authors which can be classed as promotional can be incorporated into a book trailer but cannot be classed as such on their own.
See also
*film trailer
*teaser trailer External links
[http://www.techlearning.com/shared/printableArticle.php?articleID=196604857 How to Make a BookTrailer]
* [http://bookscreening.com/ www.bookscreening.com ]
* [http://books.guardian.co.uk/departments/generalfiction/story/0,,1821225,00.html On A Screen Near You (Guardian article)]
* [http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2006/09/18/BUG7FL4TTE1.DTL Seeking readers via 'book trailer' (San Francisco Chronicle)]
* [http://www.latimes.com/business/la-fi-vidbooks4nov04,0,256422.story?track=tothtml YouTube video sets stage for novel (Los Angeles Times)]
* [http://www.greatexposures.com/first_daughter Flash based Book Trailer: Eric Van Lustbader - First Daughter)]
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