Rodger O. Riney

Rodger O. Riney is the Founder, President, and CEO of Scottrade, an online discount brokerage firm headquartered in St. Louis, Missouri.

The [http://www.scottrade.com Scottrade website] has the following information in their CEO biography section:

"Rodger Riney is the president and chief executive officer of Scottrade, Inc., which he founded in 1980 as a discount brokerage firm serving individual investors. As an expert in financial technology, Riney has led corporate strategy and operations for the company since its inception, including Scottrade's entry into Web-based trading and continued growth as an online brokerage.

Starting in 1982, Scottrade successfully branched out from its Scottsdale, Arizona, base to locations across the country, promoting deeply discounted commissions for trades placed via the telephone. As the Internet was introduced and adoption grew, Riney capitalized on the new medium and incorporated Web-based service into his brokerage company. Riney originally created and introduced Scottrade.com as a means for the company's already substantial customer base to benefit from online trading. Over the years, Scottrade's combination of online access and local branch offices has enabled the company to deliver unprecedented customer satisfaction, the foundation of Scottrade's business, and dramatically increase the company's customer base.

Riney earned a Bachelor of Science in Civil Engineering and a Masters in Business Administration from the University of Missouri."