Eastwood Insurance

Eastwood Insurance

Eastwood Insurance Services is a Fullerton, CA based, [http://www.bizjournals.com/sacramento/stories/1997/07/28/daily13.html Eastwood Insurance Services fined $300,000] , bizjournals.com, accessed January 14, 2007. ] American insurance broker founded in 1989, [ [http://www.eastwoodinsurance.com/history.htm Eastwood's History] , eastwoodinsurance.com, accessed January 14, 2007. ] that specializes in automobile insurance. The company has aired several nationally broadcast television commercials, their most prominent ones featuring a cowboy who laments a customer overpaying for insurance and responds, "Should'a, Could'a, Eastwood'a." [ [http://www.eastwoodinsurance.com/commercials.htm Eastwood Commercials] , eastwoodinsurance.com, accessed January 14, 2007. ]

The company was fined $300,000 in 1997 for "employing unlicensed people to transact insurance and for acting as an agent for an unlicensed insurer." In addition in 2005 the company was the product of a class action lawsuit alleging that it refused to pay 156 past and current telephone sales agents for overtime worked.Selvin, Molly. [http://www.insurancenewsnet.com/article.asp?a=top_news&id=45131 Legal Bill Exceeds Plaintiffs' Award; A Judge Grants Lawyers For An Insurer's Agents $2.1 Million, Nearly Twice Their Clients' Take.] , insurancenewsnet.com, accessed January 14, 2007 ] The case was unusual in that the court of Santa Ana, California ruled that the plaintiffs, in addition to their settlement of $1.2 million dollars in back wages, should receive an additional $2.1 million dollars in plaintiffs attorney's fees because, "the plaintiffs' legal bill was driven up by unusually protracted and acrimonious wrangling." The company's annual gross income is estimated to be approximately $30 million US dollars. [http://www.qas.com/us/downloads/pdf/us_cstudies/eastwood-insurance.pdf Case study: Eastwood Insurance] , qas.com, access February 13, 2007. ] Despite the nationally broadcast television commercials, the company lists direct mail as their biggest marketing channel. The company has recently been bought out.Fact|date=April 2007

References

External links

* [http://www.eastwoodinsurance.com/index.htm Official Site]


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