RealThings

IBM RealThings is a software interface design methodology proposed by IBM in 1998. Instead of using traditional computer-based elements, RealThings proposes that images of physical real-life objects are used instead. This was aimed to be more “natural and intuitive, allowing users to focus more on their tasks and less on computer artefacts.” [cite conference|last=Mullay|title=IBM RealThings|year=1998|month=April|booktitle=CHI 98 conference summary on Human factors in computing systems|publisher=ACM Press|doi=10.1145/286498.286505|id=ISBN 1-58113-028-7|pages=13–14 ]

As a demonstration IBM created RealPhone, RealCD and RealBook.

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