DELiA*s

DELiA*s


This article is about a clothing company. For the genus of butterflies, see Delias.
dELiA*s, Inc.
Type Public
Traded as NASDAQ: DLIA
Industry Retail
Founded 1993
Headquarters New York City
Number of locations 115 (2011)[1]
Key people Walter Killough, CEO
Products Women's Apparel & Accessories
Employees 1,673
Website www.delias.com

dELiA*s, Inc. is a direct marketing and retail company composed of two lifestyle brands primarily targeting girls and young women between the ages of 13 and 19. Delia's also is popular amongst college aged women as many of its clothing and accessories are mature and affordable for college aged students. Its brands – dELiA*s and Alloy – generate revenue by selling apparel, accessories, footwear, makeup, and room furnishings to teenage consumers through direct mail catalogs, websites and, for dELiA*s, mall-based specialty retail stores.

References

  1. ^ dELiA*s, Inc. Announces First Quarter 2011 Results

External links



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