Eduard Spranger

Eduard Spranger June 27, 1882 – September 17, 1963) was a German philosopher and psychologist.

Spranger was born in Berlin and died in Tübingen.

Spranger's contribution to theory, in his book "Types of Men" ("Lebensformen"; Halle (Saale): Niemeyer, 1914; translation by P. J. W. Pigors; New York: G. E. Stechert Company, 1928) were his value attitudes. [http://www.hfr.org.uk/figures/spranger.htm]
*The Theoretical whose dominant interest is the discovery of truth
*The Economic who is interested in what is useful
*The Aesthetic whose highest value is form and harmony
*The Social whose highest value is love of people
*The Political whose interest is primarily in power
*The Religious whose highest value is unity

The Personal Interests, Attitudes and Values Assessment (PIAV) has an "Attitude Wheel", with the six Attitudes defined, and some renamed, as such:

Theoretical: A passion to discover, systemize and analyze; a search for knowledge.Utilitarian: A passion to gain a return on all investments involving time, money and resources.Aesthetic: A passion to experience impressions of the world and achieve form and harmony in life; self-actualization.Social: A passion to invest myself, my time, and my resources into helping others achieve their potential.Individualistic: A passion to achieve position and to use that position to affect and influence others.Traditional: A passion to seek out and pursue the highest meaning in life, in the divine or the ideal, and achieve a system for living. This instrument is sometimes offered along with the DISC assessment. [http://www.brianroat.com/Advisors_Study-w-Exhibits.pdf] Retrieved October 4, 2007